freeportpressd, Author at Freeport Press

14 July 201614 July 2016|Magazine

Ryan Dohrn shares some sage advice for magazine sales people in a hybrid market. The CEO of Brain Swell Media has some blunt advice for anyone looking to sell more: “People overall, and salespeople in specific, need to understand not...

Are Your Customers Ignoring Your E-bills?

13 July 201613 July 2016|Paper

Before you encourage your customers to switch to digital bills, you might want to know this one thing. Those electronic statements your company is sending out could be responsible for late or missed payments. And the reason is crazy simple:...

Success Magazine and the “YouEconomy”

12 July 201612 July 2016|Magazine, Print

The August issue offers up a long-form look at the revolution sweeping how we work, play and live. It’s called the “YouEconomy,” and it captures the idea of working, playing and living according to your passions, not those of your...

Reuter’s to Publish Print Magazine for National Conventions

12 July 201612 July 2016|content, Print

Look for Reuter’s special edition magazine this summer during the Republican and Democratic national conventions in Philly and Cleveland. What’s the next big thing in political reporting? According to Reuter’s, it’s print. “From Facebook Live to short e-newsletters to Snapchat...

When Medium Meets Message

12 July 201612 July 2016|Magazine, Print

Good things are growing as Organic Life heads into its second year in print. When Organic Life was launched over a year ago as the next logical evolution of Organic Gardening, then editor-in-chief James Osland had this to say about...

Anxious? Here’s the Magazine for You

08 July 201608 July 2016|design

These fake magazine covers are all too real…and hilarious. Imagine scanning this headline in the newsstand: “Ask WebMD: This Season’s Hottest New Symptoms.” It’s enough to send a hypochondriac running to Google for sure. This teaser is just part of...

A Dozen Ways to Engage in Print

07 July 201607 July 2016|Print

Let’s get down to the real nitty-gritty and share Mr. Magazine’s practical ways to engage your readers in print. We talk all the time about print’s future and the vital place it has in today’s marketing campaigns. From content marketing...

Can this Relationship Be Saved?

07 July 201607 July 2016|Paper, Print

Is your magazine a one-night stand, a love affair or a long marriage? A new way to look at the reader relationship. Digital changed a lot about our world, but let’s not kid ourselves that it changed everything – like...

Backing Away from the Video Balloon

06 July 201610 November 2021|VIdeo

There’s plenty of hints that the digital video economy isn’t quite as robust as publishers desperately want to believe.By some accounts, 75% or more of all global mobile traffic will be video by the end of this decade, according to...

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