September 2014 - Freeport Press

A Funny Thing Happened on the Way to Tablet Magazines

30 September 201430 September 2014|Digital, Magazine

[responsive][/responsive] In the four years since the iPad burst onto the scene, promising an entirely new type of magazine experience, digital magazines have forgotten to evolve. “For the most part, they are magazines that look and navigate like print...

UPDATE: Are USPS Rate Hikes Coming? If they are, they won’t until after early 2015

30 September 201430 September 2014|USPS

[responsive][/responsive]It’s Q4, that time of year when businesses are busy putting the final touches on next year’s budget. Yet for USPS customers, there is one line item that is too murky to call at this point. “Postal rates in 2015...

The Digital Newsstand Needs to Recognize Its Real Rivals

29 September 201429 September 2014|content, Magazine, Newsstand, publishing

[responsive][/responsive]The digital newsstand has failed to deliver on the lofty expectations of just a few years ago. We reported back in August that this revolution will not be tabletized, and we were proven right again during the iPhone 6 launch....

Moody’s Report As Seen By Darwin

29 September 201429 September 2014|Advertising, Magazine, Print

[responsive][/responsive]Ad revenues are down, digital subscriptions are leveling out and the magazine industry looks pretty bleak, according to credit ratings service Moody’s. But what are we really seeing? “Our outlook for the US Newspapers and Magazines sector is negative,” the...

Forbes Speaks on Content Marketing

26 September 201426 September 2014|content, Marketing

Content marketing is one of those terms bandied about so often it’s easy to gloss over what it really means. Joshua Steimle in Forbes is aiming to clear up the mystery, citing Content Marketing Institute’s definition: “Content marketing is a...

Can Print and Digital Just Get Along?

25 September 201425 September 2014|Digital, Print

October is the debut month of a brand new content venture called California Sunday Magazine. And its publishers are hoping that they have hit on profitable common ground between print and digital media. Of course, being funded to the tune...

Golly! Kickstarting a Magazine

24 September 201424 September 2014|Magazine

[responsive][/responsive]What happens when a couple of smart, savvy and entrepreneurial women see a gap in the magazine market place? They aim to fill it, in a most unusual way. “I wanted to create something that would be relevant to women...

Could Paywalls Work for Niche Magazines?

24 September 201424 September 2014|Magazine

[responsive][/responsive]Der Spiegel, among the largest weekly news magazines in Europe, has a problem. “Der Spiegel, which has been published since 1947 and is known for its in-depth coverage of political and other issues, was the first to introduce [free online...

UK’s People of Print Proclaim the Life of Print

23 September 201423 September 2014|Print

[responsive][/responsive]We got tired of hearing that print is dead. And now, a few years on, we are getting a bit tired of saying that it’s not. So we are thrilled to see this stunning reminder of the creative and innovative...

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