publishing Archives - Freeport Press

330-308-3300

BoSacks Sees Potential for Last Half of this Year

07 January 202107 January 2021|Publisher, publishing

It was fun to think that the stroke of midnight ushering in 2021 would be a magical reset. Maybe mentally it was, but most of us are pragmatic enough to understand that’s not how any of this works. So what...

BoSacks’ Annual New Year’s Message Resonates with Hope and Light

31 December 202031 December 2020|Advertising, Editorial, Magazine, Newsstand, Publisher, publishing

Seems Lois Lane and BoSacks have something in common. Both are convinced that no matter how dark it may seem at the moment, the light will return, and those who see the darkness for what it is will see new...

There are Plenty of Reasons for Publishers to Be Grateful

23 November 202023 November 2020|Digital, Print, Publisher, publishing

It's Thanksgiving week and it's time to consider what we are thankful for. There are many things I can think of personally and in business ... but COVID-19 has also tainted much this year. Still, I believe there is potential...

FIPP Congress: Publishers are Sitting on a Goldmine

17 September 202017 September 2020|Publisher, publishing

Last week I shared some insights from the early days of FIPP World Media Congress 2020, a month-long virtual event for the publishing world. Wolfgang Blau, President and COO of Condé Nast, opened the event with a straight-shooting keynote address,...

Now is Not the Time to Hunker Down and Ride it Out

15 September 202015 September 2020|Magazine, Publisher, publishing

In times of stress and uncertainty (i.e., 2020), it’s human nature to hunker down and wait it out, until we can safely return to what we once knew. While it may be human nature, it can be a disaster for...

FIPP’s 2020 Congress and the Future of Publishing

08 September 202008 September 2020|Magazine, Publisher, publishing

The FIPP World Media Congress 2020 launched last week as a month-long digital event, billed as an opportunity to learn from the world’s leading media executives. While attendees of the yearly event no doubt miss the fun of being live...

How to Become Essential… to Your Readers and Your Ad Partners

16 July 202026 August 2021|content, Magazine, publishing

If it ain’t broke, don’t fix it. Decent advice when things are humming along smoothly, but what about now, in the midst of a pandemic? Should publishers be looking to fix things, or wait it out? According to Bauer Media’s...

For Publishers that Embraced Events, Now What?

18 June 202018 June 2020|Publisher, publishing

The publishing world has done a remarkable job of adding live events as a revenue stream over the past several years. We watched in awe as Marvin Shanken, the man behind Wine Spectator, Cigar Aficionado and Whisky Advocate, began calling...

Publishers Aren’t Taking the Pandemic Lying Down

11 May 202011 May 2020|Publisher, publishing

Think the digital disruption was tough on publishers? According to FIPP president and CEO James Hewes, the pandemic represents an even greater shakeup. “The coronavirus crisis represents the biggest opportunity – and biggest challenge – for our industry in 75...

As Publishers Pivot to WFH, Teams are Finding their Flow

20 April 202020 April 2020|Publisher, publishing

The WFH mandate has been remarkable to watch, especially in our industry. “If you would have told me six months ago that in the middle of March every employee would be working from home and creating the same premium content,...

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New Philadelphia, OH 44663
Tel: 330.308.3300

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Tel: 740.658.4000

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