social media Archives - Page 8 of 18

If You Read One Thing Today, Make it This Post from Adam Tinworth

21 February 201809 November 2021|Social Media

Every day I curate and comment on industry news and insights I think our readers will find helpful, inspiring, infuriating or encouraging. Today, I’m sharing this post from Adam Tinworth about Facebook, journalism, and the ten years they’ve been sharing...

Media and Marketing Execs Face their Digital Reckoning

14 February 201814 February 2018|Digital, Social Media

It was just one year ago that Proctor & Gamble’s Marc Pritchard presented the company’s get-tough plan to his fellow execs at the IAB’s annual leadership meeting in Florida. “The days of giving digital a pass are over,” he said at the...

Ditching Instant Articles? You’re Not Alone

08 February 201808 February 2018|publishing, Social Media

Question: What do Cosmopolitan, CBS News, The Onion, National Geographic, The New York Times, The Washington Post and the Weather Channel all have in common? Answer: They were all initial partners in Facebook’s Instant Articles when it launched in 2015,...

Facebook Needs to Just Stop It

07 February 201807 February 2018|Social Media

Last week, Mark Zuckerberg recalled traveling across the nation listening to the common folk last year (yeah, I don’t remember that either; I must have missed his stop near us in Ohio). Along the way, he noticed “one theme people...

Twitter and the Fake Bot Rabbit Hole

31 January 201831 January 2018|Social Media

The high cost of being popular; an incredible look inside social media’s black market. When a member of Britain’s House of Lords, who also happens to sit on the board at Twitter, has 25,000 purchased followers on her account, there’s...

What Real-life Gen Z Children Kids are Saying about Social Media

24 January 201824 January 2018|Social Media

Is it possible that Gen Z kids have had it with social media? According to Lesley Bielby writing in The Drum, this could very well be the case. Bielby, chief strategy officer at Hill Holliday and HHBrandable (and self-described Gen...

How FB’s New Rules Might Actually Increase Polarizing Content

24 January 201824 January 2018|Social Media

Meaningful engagement – it’s the new standard by which posts will be evaluated for inclusion in your news feed. For brands, this means organic reach will continue to drop, while FB shifts to featuring “meaningful” content – ostensibly one’s family...

Trust in Traditional Media Rebounds … while Social Continues its Slump

23 January 201823 January 2018|Digital, Print

Great news; traditional media is bouncing back from the massive hit it took during the last couple of years. American audiences began to show serious skepticism of the media back in 2015, and it continued to drop in 2016-17 over...

Wait, I thought Facebook was a business

17 January 201817 January 2018|Social Media

It’s no secret we aren’t Facebook fans around here. After seeing the writing on the wall three years ago, we walked away (and didn’t miss them). Meanwhile, fake news happened, Russia happened, and so many people started to find Facebook...

The News Bubble Just Burst; What’s Next?

16 January 201816 January 2018|News, Social Media

How quickly things change. It was only three years ago that The New York Times broke the story that Facebook was officially courting publishers to post native content on their site. At the time, Dillon Baker of The Content Strategist...

Quick Links