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Crowdfunded Journalism and the Rise of Publicly Driven News 
19 September 2016|Editorial, Magazine
Projects funded through Kickstarter represent a growing trend in covering the news that truly matters to readers. As major news outlets grow more and more entrenched in the sound-bite, always-on news cycle, there is a small but growing trend toward...
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Wallpaper* Turns 20 and Pulls Out the Stops for the Anniversary Issue
13 September 2016|Magazine, Print
“We now begin with design and the world is a better place.” ~ Wallpaper* editor-in-chief  When Wallpaper* launched in 1996, the concept of design “was still largely considered a last-minute bolt-on, a perfunctory styling job. We now begin with design...
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What ALIVE Magazine’s Big Plans Tell Us about the Industry
13 September 2016|Magazine, Print
Lifestyle-based print -- especially in the luxury space -- is hot, attracting both advertisers and readers willing to pay higher prices. Look out, Midwest markets; there’s a new player on your doorstop in the regional magazine niche and it’s looking...
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What Forbes Has to Say About Print’s New Golden Age
12 September 2016|Magazine, Print
Forbes just saw their highest print readership ever. “We’ve never hit these numbers before,” editor says. A century in, Forbes Magazine has seen it all. And now, as they prepare to celebrate their centennial next year, they’ve got a whole...
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What Makes an Indie Magazine Sell?
07 September 2016|Magazine, Print
The rise in indie magazines has led to a complimentary rise in indie magazine shops. One such shop owner shares his insights on what it takes to publish a successful title. “A strong identity is really important.” That’s the first...
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Do This One Thing to Attract More Newsstand Readers
06 September 2016|Magazine, Newsstand, Print
When you’re aiming to land those first-time or one-off readers, you have to understand where they’re coming from. John Morthanos goes back years in publishing as a consultant helping niche and special interest publications grow sales. And he’s got something...
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How Branded Print is Thriving in the Digital World
06 September 2016|Magazine, Marketing, Print
Brand journalism is not only viable; when done right it’s a way to truly dominate your niche.Want to know the secret to brand journalism? Find a way to provide accurate, unbiased information that’s of real importance to your target audience.Deere...
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Shocker: Facebook is Making Money on Your Content…and You’re Not
31 August 2016|content, Magazine, publishing, Social Media
“Note to magazine-media executives: Social media clearly is a fabulously innovative 21st Century town square, but it’s not altruistic.” – Tony Silber, Folio:  When Facebook announced yet another change to their publisher policies this month, the indignation was palpable, as...
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September Lands with a Thud
30 August 2016|Advertising, Magazine, Print
An inside look at the weighty issue of the September titles and what it tells us about fashion advertising. You know it’s September when the all-important fall fashion issues hit the newsstand. And they are hitting this year with a...
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Optimism Reigns inside Magazine Industry C-Suites
29 August 2016|Magazine
Most magazine-media execs are anticipating solid revenue growth this year as they focus on adapting to changing consumer habits. Want to know how an industry’s really doing? Just ask the leaders who live and breathe it every day. Folio: did...
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