‘Summer of 69’ Topic of New York Times/Meredith SIP
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Meredith Corporation has hit a slew of home runs with recent titles over the past few years, and they are absolutely committed to excellence in publishing. So we are pretty excited to hear they are partnering with The New York...
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Yes, No and Sort Of – the Complicated World of Personalized Magazines
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Personalization, fueled by data-driven digital printing technology, is reinvigorating the direct mail economy. Brands are getting savvy at using customer data in more profound ways, so it’s only a matter of time that we’ll see this happening in a big...
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Apple News+ Gets a Big Minus from Publishers
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It was five years ago when both Facebook and Apple decided to become de facto news publishers, FB with Instant Articles and Apple with Apple News. It wasn’t long before publishers started ditching Instant Articles in large numbers as engagement...
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Enjoy These 77 New Print Titles So Far this Year
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Of the 77 new print magazines that launched in the first half of this year, Samir “Mr. Magazine” Husni points out a couple of really creative titles. “June 2019 gave us a new title that could fit into a cassette...
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Tech Sector Disruptors Loves their Magazines
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Can we all just agree that digital companies are grooving on print? Netflix launched a magazine. Bumble launched a magazine. Airbnb launched a magazine. Facebook launched a ma … even Dollar Shave Club launched a magazine (perfect for reading in the loo?) Digital brands are...
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Bustle Digital Set to Hustle out in Print
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Now, more evidence that digital has a crush on print. “Nylon, the alternative fashion and lifestyle magazine founded in 1999, was scooped up by Bustle Digital Group for an undisclosed sum on Thursday,” writes Kayleigh Barber in Folio:. “Effective immediately,...
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Mental Floss in Print … the 3-Year Drought is Over
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It’s been a three-year wait for fans of the last Mental Floss magazine. Now, the wait is over, and the publisher has launched their next edition through an interesting partnership with Paper and Packaging. “The magazine is part of a...
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Print and the Billionaire
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No matter how many likes you get on Instagram, your parents will never lay them out on the coffee table. But one mention in a print magazine and they’ve got long-lasting bragging rights. This is the realization that Aaron Lammer,...
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REI Taking the (Print) Road Less Traveled with New Title
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Outdoor gear supplier REI has a reputation for strategically setting traditional marketing on its head. They made headlines four years ago when they launched the “Opt Outside” movement and closed the doors on their retail outlets on Black Friday. “We...
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The Nation’s Editor Gets Real with Mr. Magazine
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For Don Guttenplan, being named editor of the oldest continuously published print magazine in the country is not something to take lightly. “To have this platform at this time in our country’s history and to have a platform with the...
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