Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Print Is Weapon of Choice for Brand Ninjas
[responsive][/responsive] It’s time for the annual UK Autumn Seminar, sponsored by advocates of the print...
The Problem with Digital Advertising: It’s Cheap
[responsive][/responsive]Publishers were right to be alarmed when digital advertising first came onto the scene. The...
Have You Crashed Your Magazine App Today?
[responsive][/responsive]If you publish digital versions of your magazines on the Apple Newsstand, you’ve got some...
Allrecipes’ Secret Ingredient: A Generous Helping of Community Data
When the successful website Allrecipes.com launched their print magazine in the summer of 2013, the...
Kevin Spacey on Storytelling: 3 Keys to Getting it Right
Kevin Spacey got a standing ovation when took the stage at least month’s Content Marketing...
Monocle Introduces the Cure to the Empty Start-Up Culture
[responsive][/responsive]“Today there are numerous people who launch their own companies in full knowledge they could...
Magazines Get a New Way to Measure Readership, But is it Too Broad to Be Useful?
[responsive][/responsive]It’s been an ongoing struggle in the industry since the advent of digital publishing: How...
Why Getting it Wrong is the Future of Design
[responsive][/responsive] Art historians describe a cycle to creative movements that we’ve seen repeated through the...
The Great Indie Magazine Explosion
[responsive][/responsive]It began in the aftermath of the recession, around 2011. A slow but steady trickle...
In An Internet Minute…The Augean Challenge of Reaching Your Audience with Digital Content
Each minute, more than 1 million GBs of data are transferred around our planet. Think...