Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Restoration Hardware Goes Big …Really Big
For one specialty retailer, bigger is definitely better when it comes to their catalog. Forget...
Data Shows Magazine Revenue Will Grow in 2015
The magazine industry is poised for renewed revenue growth next year, according to industry projections...
Rosenberg on Why Print Publishers Should Pivot Back to Print
Print publishers are missing out on a potentially lucrative opportunity by selling their online impressions...
The Power’s in the Integration of Print and Digital
If Michael Fernadnez of Advertising Age was trying to hit a nerve with his “stop...
The (Social) Revolution Will Not Be Monetized
Apparently, they’re not going to take it anymore. A fiercely determined band of Internet startups...
How Do We Engage with Cross-Platform Magazines?
With magazines appearing in so many formats lately -- traditional print, web-based and app --...
The No-Print Pothole:  How Digital Only Leaves a Huge Gap 
Has print really had its day and can digital really replace it in the marketing...
Ironic Viral Success for Social Media Film
If you’ve been on Facebook, LinkedIn or Twitter recently, you’ve no doubt seen it. It’s...
Only One in 10 Pay for Online News
We’re sure it seemed like a brilliant idea when implemented: Stop printing newspapers, save tons...
Why Direct Marketing Catalogs Are Worth It
Last week Michael Fernandez of Advertising Age stated that print catalogs are outdated and marketers should...