330-308-3300
Contact Us
Got News? Try These Two Free Fonts to Make It Stick
10 August 2018|design
There are a million ways to use fonts in our multi-channel world. But when it comes to news – when you need to get the message across clearly and legibly – it’s best to use a font designed specifically for...
continue reading
More Evidence of the Pendulum Swing in UK Print Ad Revenues
09 August 2018|Advertising, Print
Last fall, news broke that ad-funded digital publishers Buzzfeed and Vice missed their revenue targets, while Mashable was sold for 20% under its 2016 valuation. At the time, it was evidence the digital ad pendulum was taking a big swing...
continue reading
What if Print and Digital Had a War … and No One Came?
08 August 2018|Digital, Print
It appears some people have missed the memo on the supposed “war” between print and digital. “The ‘battle’ is long over and the truce has been drawn up,” explained Samir “Mr. Magazine” Husni in an interview with media update’s Aisling...
continue reading
Legacy Media Took the Slow (and Smart) Road to Ad Tech
07 August 2018|Advertising, Digital, Print
It’s easy to blame the fall-off of print advertising on any number of factors – the meteoric growth of digital platforms, rapidly changing consumer behaviors, massive popularity of video, etc. And the legacy print industry has been reluctant to dive...
continue reading
USPS Far From Hitting Targets with FSS Investment
07 August 2018|USPS
The big question: Is the billion-dollar investment the USPS made into its Flats Sequencing System paying off?  The unsatisfying answer: They don’t know. As D. Eadward Tree explains in a recent post on Dead Tree Edition, “postal management doesn’t know...
continue reading
Tight Space? Try This Week’s Free Friday Font
03 August 2018|design
Teeny tiny.  That’s the basic idea behind designing for today’s smartphone apps. So it makes sense that font designers are creating new solutions, like Rhodium Libre by James Puckett, founder of Dunwich Type. This slab serif font has wide, open...
continue reading
Meet the New Marketing Power Couple
02 August 2018|Print, Social Media, USPS
There’s plenty of evidence that the “print versus digital” debate is no longer worth the energy it takes to participate. In fact, marketers are fast calling a truce between print and digital, and leveraging the benefits of both to improve...
continue reading
Facebook Finally Blinks – and the News Industry Should be Grateful
01 August 2018|Social Media
According to Franklin Foer writing in the Atlantic, Mark Zuckerberg moved fast and broke stuff. Lots of stuff. And now, the media actually owes him a debt of gratitude for finally forcing news media to confront their demons. “He broke...
continue reading
Collaborative Journalism is Good News for Weary Publishers
31 July 2018|Editorial
It’s not an easy time to be a news publisher. First it was the massive disruption to their business model. Now, it’s increasingly loud rhetoric around “fake news” and the growing disengagement of the reading public. The bottom line: It’s...
continue reading
Weathering the Paper Industry Storm
31 July 2018|Paper, Print
Todd Palkowitsh, Purchasing Manager, Freeport Press It’s no secret that the printing paper industry is facing some pretty significant challenges right now. Some industry veterans are calling it the worst paper market seen in modern printing. Yes, we’ve seen some...
continue reading