freeportpressd, Author at Freeport Press

10 September 201510 September 2015|Print

There are times and places, says Dr. Naomi Baron, professor of linguistics at American University, when digital books are fantastic -- like in developing countries where the price of print is prohibitive. “Besides convenience and potential cost savings, they can...

For Hard Core Fashionistas, It’s Print All the Way

09 September 201509 September 2015|Magazine, Print

For Net-a-porter, their VIP customers are overwhelming fans of print. Before high-end digital retailer Net-a-Porter launched their flagship print magazine Porter, they did the research required to make such a bold move. As Joe Lazauskas explains in Contently, newly-hired VP...

What’s Big, Heavy and Loved by College Students?

08 September 201508 September 2015|Print

"Easier to read.” “Ebooks are difficult to navigate.” “Lack of focus and concentration” with digital books. These are just some of the reasons given by more than 500 college students when asked about their preference in text book format. “Seven...

Prices, Pages Both Higher for New August Magazine Launches

08 September 201508 September 2015|Magazine, Print

As the magazine industry transitions away from mass market toward specialty niches, Samir “Mr. Magazine” Husni comments that “August was filled with titles that continue to reflect the face of our society more than any other medium in the industry.”...

When Work is Not Labor, But Love

04 September 201504 September 2015|design

As we launch into the long Labor Day holiday weekend, we want to celebrate the artists out there, for whom work is not so much labor as love. One such artist is Jason Seiler, who has a truly unique perspective...

Inside the B2B Digital Numbers Dilemma

03 September 201503 September 2015|Digital, Magazine

[responsive][/responsive]D. B. Hebbard has a bone to pick with B2B publishers and their circulation figures. To look at the official audit numbers, it seems that B2B titles are lagging far behind B2Cs in digital circulation. “The growth in digital editions...

Well Played, USPS, Well Played

02 September 201509 November 2021|USPS

Taking advantage of a slow moving court system and foot-dragging Congress, the USPS moves to keep the exigent rate hike alive. Again.Al Urbanski could be excused for being less than thrilled with the recent move by the USPS. As senior...

Nissan Exec on One Big Mistake Marketers Make

01 September 201501 September 2015|Advertising, Digital, Marketing, Print

[responsive][/responsive]Relevance is defined as “the condition of being connected with the matter at hand.” (Dictionary.com) When we talk about magazines and other print media and their relevance, we have to think in terms of that connection – not just to...

Print Remains Dominant Medium for Magazines

31 August 201531 August 2015|Magazine, Print

[responsive][/responsive]Based on the figures in the latest NRS PADD report, print continues to remain the dominant medium for magazines, especially non-news brands. “Mobiles and tablets continue to play an increasingly important part in the readership of magazines,” writes Ellen Hammett...

It’s a New Look for The New Republic

28 August 201528 August 2015|design, Magazine

It was just over a year ago that publisher Chris Hughes called print “the crown jewel” in The New Republic’s brand. Since that time, the staff – including the editor-in-chief and several others – have left or been shown the...

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