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Magazines Called “Indulgent Necessities”
14 September 2015|Magazine, Print
New consumer research reveals some startling emotional connection with print magazines that doesn't exist in digital form.  The way we consume media has dramatically changed in the last several years. Yet in spite of the easy access, high personalization and...
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For Hard Core Fashionistas, It’s Print All the Way
09 September 2015|Magazine, Print
For Net-a-porter, their VIP customers are overwhelming fans of print. Before high-end digital retailer Net-a-Porter launched their flagship print magazine Porter, they did the research required to make such a bold move. As Joe Lazauskas explains in Contently, newly-hired VP...
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Prices, Pages Both Higher for New August Magazine Launches
08 September 2015|Magazine, Print
As the magazine industry transitions away from mass market toward specialty niches, Samir “Mr. Magazine” Husni comments that “August was filled with titles that continue to reflect the face of our society more than any other medium in the industry.”...
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Inside the B2B Digital Numbers Dilemma
03 September 2015|Digital, Magazine
[responsive][/responsive]D. B. Hebbard has a bone to pick with B2B publishers and their circulation figures. To look at the official audit numbers, it seems that B2B titles are lagging far behind B2Cs in digital circulation. “The growth in digital editions...
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Print Remains Dominant Medium for Magazines
31 August 2015|Magazine, Print
[responsive][/responsive]Based on the figures in the latest NRS PADD report, print continues to remain the dominant medium for magazines, especially non-news brands. “Mobiles and tablets continue to play an increasingly important part in the readership of magazines,” writes Ellen Hammett...
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It’s a New Look for The New Republic
28 August 2015|design, Magazine
It was just over a year ago that publisher Chris Hughes called print “the crown jewel” in The New Republic’s brand. Since that time, the staff – including the editor-in-chief and several others – have left or been shown the...
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Beyond the ABCs of the Magazine Media Story
25 August 2015|Magazine
[responsive][/responsive]Folks are slow to change. And entire industries are even slower. Publishing industry folks are used to looking to reports like the recent one from the Audit Bureau of Circulation (ABC) to gauge the overall health of the industry. And...
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The Magazine is Dead: Long Live the Magazine!
24 August 2015|Advertising, content, Magazine, Print
From Mr. Magazine’s mouth to your ears: the “death of print club” has closed up shop. “Every major media company in the United States has launched at least one new magazine (Time Inc. is the only exception, but has been...
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Upping the Luxe Factor for Condé Nast’s Traveler
20 August 2015|design, Magazine, Print
Condé Nast’s Traveler magazine has always been a classy title, full of exotic images and compelling travel content. And now, they want to be a “coffee-table mainstay” for true travel aficionados, Aria Hughes reports in WWD. “The September issue will...
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Brits Say Bring on the Print
20 August 2015|Magazine, Print
With tons of free content is available 24/7, it is encouraging to see that the appetite for high quality, original and inspiring content remains strong. Free content is available anytime, anywhere on any topic under the sun. So why, asks...
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