Facebook Tracks Your Browsing Even If You Don’t Have an Account
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A lot of folks have been glued to the screen the last two days, as Facebook’s Mark Zuckerberg testifies before Congress on the Cambridge Analytica data scandal. And it’s safe to say he’s not making us feel any better about...
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Do We All Work For Facebook?
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Deleting Facebook has become a mantra in the days since the news about the Cambridge Analytica data breach broke. But there’s more fuel to the fire than just your personal data being compromised. On closer look, the social media giant...
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What Facebook Really Knows About You
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This week was an eye-opener for a lot of folks, with big data, Facebook and Cambridge Analytica making headlines on just about every news outlet. It’s becoming painfully obvious that every move you make on Facebook is being bought and...
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On the Rebound from Facebook, Publishers Turn to Pinterest
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This year’s sweeping changes to Facebook’s newsfeed have proved to be the final straw in the social platform’s relationship with many magazine media brands. From the publisher’s POV, dealing with yet another algorithm change that will drive even less referral...
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Facebook Live Hits the Skids
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When publisher payments dried up early last year, so did the video content. Is it RIP for Facebook Live? For Tastemade, a digital native brand with a focus on food and travel, Facebook Live videos were a lucrative revenue stream...
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What Happened When a TV Station Took a Two Week Facebook Fast
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It’s a dilemma. Facebook is becoming increasingly unfriendly to news publishers with their new algorithms, and referral traffic is dropping fast. On the other hand, Facebook is a go-to source of “news” for so many, that news brands often say...
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Facebook Turning to Direct Mail to Fix Fake Ads
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  Some days I swear this stuff just writes itself. Facebook just announced it will now use decidedly non-digital means to verify the identities of political ad buyers on its platform. The social network has come under a lot of...
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If You Read One Thing Today, Make it This Post from Adam Tinworth
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Every day I curate and comment on industry news and insights I think our readers will find helpful, inspiring, infuriating or encouraging.  Today, I’m sharing this post from Adam Tinworth about Facebook, journalism, and the ten years they’ve been sharing...
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Ditching Instant Articles? You’re Not Alone
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Question: What do Cosmopolitan, CBS News, The Onion, National Geographic, The New York Times, The Washington Post and the Weather Channel all have in common? Answer: They were all initial partners in Facebook’s Instant Articles when it launched in 2015,...
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How FB’s New Rules Might Actually Increase Polarizing Content
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Meaningful engagement – it’s the new standard by which posts will be evaluated for inclusion in your news feed. For brands, this means organic reach will continue to drop, while FB shifts to featuring “meaningful” content – ostensibly one’s family...
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