Mr. Magazine Peers into his Crystal Ball
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Photo by Robert Jordan/Ole Miss Communications You know it’s a trend when they are interviewing Mr. Magazine about it. According to this article in Domtar, the two hot items in magazine publishing today are ones we’ve been covering a lot...
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UK Publisher Turns Print Titles into Digital Gold
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For UK magazine publishers, 2018 wasn’t a banner year by any means. Newsstand sales were down almost across the board, leaving publishers looking for new ideas. And one publisher seems to have struck gold. “Future, a publisher once known for...
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This Engagement’s Over – How Some Publishers Broke Up With their Readers
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We’ve all seen it happen: a print publication decides to go digital-only, or, as in the case with Seventeen, move to a “special issue” format. Undoubtedly they save money not publishing in print … but what are they losing in...
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Meredith Diving Back into Subscriptions for Coastal Living
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Meredith is in the news yet again, this time with word that they’ll begin selling subscriptions again to Coast Living magazine. “The news comes a little over a year after declines in print advertising led the company to scale back...
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Looks Like Meredith is Banking on the Niche
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Are we witnessing a very public example of the swing from mass market to niche in magazines? In October, Meredith National Media Group announced they would cease publishing Family Circle, an iconic mass-market magazine, at the end of this year. ...
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Substance and Meaning – the Key to Luxury Print
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For the lucrative luxury market, the idea that print is out of fashion has never felt more outdated, according to Print Power. The stats themselves prove this to be true: 55% of luxury brands’ advertising spend will go to print...
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What London’s Top Stock Tells Us about Digital Ads
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The top performer on London’s main market this year has risen a whopping 200 percent year to date. If you had to guess what sector it’s in, you might say information technology, real estate, or health care, all booming sectors....
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Bauer Media Proves You Can Still Thrive in Print Magazines
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Innovation often leads the news in the magazine business. We like to share stories of publishers finding new revenue models that leverage the cross-channel consumer path. That doesn’t negate the fact that some publishing brands are doing just fine, thank...
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Indie Magazine SOFA Gives Gen Z what they Really Want
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“You mean it’s going to be a real print object?!?!” That was the reaction SOFA founder and publisher Ricarda Messners got from her 16-year-old co-publisher of an upcoming issue of the youth culture magazine. For Messners, it encapsulates what Gen...
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The Stack Interview with Record Culture Magazine
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Love vinyl culture? Then you may be a fan of Record Culture, a relatively young print magazine that lauds vinyl and everything surrounding it. Stack founder Steve Watson recently interviewed Editor-in-Chief Karl Henkell about his magazine, which visits vinyl lovers...
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