Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Is There a Glut at the Newsstand?
One publisher insists we have too many titles. An industry analyst says that position misses...
Market Update: We’re all Bullish on Books
U.S. consumers are feeling bookish; print book sales are up while e-books edge down. As...
What Can $50 Million Buy Online These Days?
Facebook is throwing some major dollars into promoting their Live video platform. Are we falling...
The Big Question at Cannes Lions 
It’s not enough to create awesome print to win the ad game; one exec says...
Hey Print, You Been Working Out?
Yes, the recent research on print is great, but let’s not forget why print is...
Non-Branded Sites and the Web of Obsession
If magazine media executives are so bullish on the power of their multi-generation brands, why...
Digital “Wins”…with Highest Cost Per Impression
Want to spend lots and get not much in return? Digital video ads may be...
More Killer Reasons Why Brands Need Print
Many brands that ditched print during the recession are climbing back on board the ink...
Is Advertising Dead? No, Only Bad Advertising
“Traditional media, linear TV, [and] newspapers in their old form are more effective from an...
Now That We’ve Hit Peak Tablet…
It seems tablet sales have hit the ceiling; what does this mean to your publishing...