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Bon Appétit Tweaks the Recipe for Their Beautiful Print title
16 October 2018|Magazine, Print
A dollop of this, a soupçon of that – in the world of culinary arts, small yet intentional changes can make a big difference. So it goes in the world of publishing, as Bon Appétit unveils recent changes to their...
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Caffeine Magazine Serves up the Right Brew
16 October 2018|Magazine, Print
Something very cool has been happening in the magazine industry in the last few years – a spate of tightly targeted independent magazines on lifestyle topics, created by passion-driven publishers eager to share what they love. Among the ranks of...
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Celebrity Titles in an Age of Disruption – a Husni Interview
15 October 2018|Magazine, Print
Disruption – for most of it that word has a ring of angst to it. We brace ourselves for it, insure our homes, lives, and businesses against it, and struggle to find ways around it. But for Christine Guilfoyle, Senior...
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Indie Magazines Enjoy Print
11 October 2018|Magazine, Print
Indie magazines. They’re hip, they’re cool, and they are absolutely revitalizing the magazine industry. We spotted the swing from mass market to niche several years ago, when too many people were still wringing their hands about the changes to our...
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Finding Success in Today’s Newsstand Boils Down to This
10 October 2018|Magazine, Newsstand, Print
For many magazine publishers, the state of the newsstand isn’t exactly the stuff of sweet dreams these days. Yet for some, it’s been a heady time, with new titles and new-found audiences breaking the mold for newsstand revenue.  What’s the...
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An Iconic Horror Magazine Comes Back from the Dead 
09 October 2018|Magazine, Print
Just in time for Halloween, Fangoria is back.  “The fabled horror magazine that has thrilled and terrified readers since 1979 looked dead and buried last year,” writes Ron Charles in the Washington Post. “But now, just in time for Halloween,...
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5 Stats To Make You a Believer in Print Catalogs
02 October 2018|Catalog, Print
The one thing even the most jaded marketer can agree on is that catalogs these days look nothing like their heavyweight doorstop-style volumes of their grandparent’s generation. While we saw them slimming down over the years in part to save...
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The Delicious New Partnership for Meredith and Forks Over Knives
01 October 2018|Magazine, Print
For Brian Wendel, founder and president of plant-based foodie brand Forks Over Knives, the proof is in the organic, dairy-free pudding, so to speak.  “Forks Over Knives is a brand that empowers people to live healthier lives by changing the...
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The Holidays are Coming – Is Your Catalog Mailing on Track?
27 September 2018|Catalog, Print
The stores are full of Halloween candy, and you know that catalog season is not far behind. For brands that market via catalogs, they’ve no doubt already put a lot of thought and work into their year-end catalog plans. Now,...
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How the Slow Journalism Movement Embraces Hindsight
25 September 2018|Magazine, Print
Earlier this summer we introduced our audience to Delayed Gratification, a UK titles that have become a standard bearer for the slow journalism movement. The age of the 24-hour news cycle has turned journalism into a speed race. Scoops and...
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