“There is something extraordinarily alluring about a glossy magazine, the physical quality, particularly a very thick one.” -- Condé Nast’s Nicholas Coleridge. Thanks to his brand’s winning strategy for defying “Internet erosion,” Condé Nast’s Nicholas Coleridge says his company’s magazine...

Optimistic thinking from a print geek? Nope, it’s scientific fact from consumer research. It’s not idle speculation, but a scientific fact:  Magazines are scientifically proven to be really effective as advertising platforms. “Research into subconscious responses to ads indicates that...

When they launched in print, the idea caused some serious waves. Now? It’s all about using the right channel for the right content, says CNET’s top editor. Eighteen months after CNET debuted their magazine, how does the company feel about...

Want your publication to thrive in print? Raise the bar regarding reader experience. Bookazines have done a remarkable thing for the magazine industry, forcing brands to raise the bar for their readers, according to one regional magazine publisher. “If [readers]...