House Beautiful Designs a Holistic Approach to Living … and Print
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For 121 years, House Beautiful has been there to help us design and refine our living spaces. Now, they are embarking on their “Whole Home Project Concept House,” a custom-built showcase devoted to wellness and better living. Samir “Mr. Magazine”...
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Eyeyah Magazines Aims to Teach Kids about the Online World
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If you’re old enough to remember Highlights, then you’ve probably looked back with longing to the “simpler times,” when you could while away the afternoon with a good print magazine designed especially for you and your buds. Well, get ready,...
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Designing a Magazine Like it’s “The Last One on Earth”
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“We treat every issue as if it’s the last magazine on earth,” says New York Times Magazine Design Director Gail Bichler. “I love that to describe what we do.”According to Sara Dawood in Design Week, Bichler was speaking recently at...
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What the New UK Cross-channel Readership Data Tells Us about Print
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In the U.S., magazine media brands have been getting a pretty good visual on their multi-channel readership thanks to the 360 Data approach launched in 2014. While those figures from the MPA had some decided problems – mainly they were...
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A Major U.K. Pub Chain Just Shut Down its Social Channels
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Tim Martin’s had enough. The chairman of a popular pub and hotel chain in the UK made a public statement about his feelings around social media, as the company shut down its social media accounts on Monday. Their pub's publication...
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Two Big Names Unveil their New Magazine Designs This Month
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When your brand look is as iconic as National Geographic’s, you tread with care when it comes time to redesign your flagship print magazine. That yellow rectangle, after all, is arguably one of the most recognizable brand marks in the...
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Fixing the Broken Retail Magazine Distribution Channel
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John Harrington is pulling no punches talking about the current state of the magazine industry. In a recent letter in BoSacks’ Media Intelligence newsletter, the industry veteran asks a simple question: Is there a future in the magazine retail distribution...
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A Fresh Way to Look at Your Publishing Channel Mix
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According to Mike Koedinger, founder of independent media company Maison Moderne, the Print Proud, Digital Smart mantra rings true in some highly specific ways. The publisher of Paperjam, the company’s flagship print product, recently spoke to Samir “Mr. Magazine” Husni...
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Does Your Magazine Cover Sell Your Issue, or Your Brand?
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Your magazine cover sells your brand, not your issue. That’s the assertion of Ryan Derousseau writing in Folio last week. As he explains, with newsstand sales down across much of the industry, magazines are turning to other means to drive...
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Move Over, Teen Mags, You’ve Got Company
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When Bella Grace launched four years ago, it promised to be a print lifestyle magazine that “touches the heart and soul of the reader.” Now, publisher Stampington & Company has announced an addition to the family, as New Generation launches...
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