freeportpressd, Author at Freeport Press

This Week, a Tale of Two Uppercase Fonts

09 February 201809 February 2018|design

This week, it’s a tale of two fonts that stand tall and command attention. First up is Kel by Keine Martins, a Brazilian designer and art director. It’s a clean, uppercase sans serif with unusual edge styling that takes a...

In the Real Estate Industry, Print Gets a Great Review

08 February 201808 February 2018|Print

It’s estimated that 90-95% of property searches now start online, thanks in large part to major players like Zillow and Trulia in the U.S., and Rightmove and Zoopla in the U.K. Not only do most buyers start online, but most...

The How-To Guide to Make Money in Magazine Media in 2018

06 February 201806 February 2018|Magazine

“I make money the old-fashioned way: I was very nice to a wealthy relative right before he died.” That famous quote from Malcolm Forbes kicks of FIPP’s 2017-2018 Innovation in Magazine Media World Report. While it’s meant to be cute,...

Print … Designed for the 21st Digital Traveler

05 February 201805 February 2018|Print

Travel industry insiders say printed collateral is still incredibly important … but in a new way. A page from Abercrombie & Kent’s 2018 Antarctica brochure, which is more of an editorial product than its 20th century predecessors. Within the last...

Wired Editor in Chief on Why Print “Makes Stuff Better”

05 February 201805 February 2018|Magazine, Print

It’s fairly easy to understand why a print publisher like Hoffman Media is still incredibly bullish on print. The publisher knows its audience and their demand for quality publications. And for the Alabama-based publisher of several Southern-themed magazines, that means...

This Week’s Free Friday Fonts Were Made to Go Large

02 February 201802 February 2018|design

Enjoy these two typefaces that aren’t afraid to go big … yet are still at home scaled way down. Need striking visuals at a large scale? Try Planer Regular, designed by the folks at The Northern Block. This modern sans...

Three Years Later, the Answer to “Why Print” is Even More Compelling

01 February 201801 February 2018|Print

A shout out to Dave Yoho from Dave Yoho associates for reminding us of this great article by Molly Sloat from the AMA. As I started to reread the piece (available on the AMA’s site here), I wondered if the...

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