freeportpressd, Author at Freeport Press

I’ll Have What They’re Having … Eating Well Closes Out a Tasty Year

05 January 202126 August 2021|Magazine, Print

While advertising revenue took a big hit last year (wow, it’s nice to say “last year” when we talk about 2020, isn’t it?), there was at least one notable exception. “In a year when we have come to expect the...

2020 Saw 60 New Magazine Launches, Pandemic and All

05 January 202105 January 2021|Magazine, Print

Samir “Mr. Magazine” Husni It certainly wasn’t the best year for the magazine industry, with ad budgets dropping and logistical nightmares around every corner. Even so, 60 new print titles debuted in 2020. While that’s down from the year before,...

Already Looking Ahead to 2021 Font Trends

01 January 202101 January 2021|design

We decided since it's the end of 2020 and we shouldn't look back. Here are some current ideas trending about fonts already for 2021. The overall theme seems to be "Movement" which is understandable in so many ways coming out...

BoSacks’ Annual New Year’s Message Resonates with Hope and Light

31 December 202010 November 2021|Advertising, Editorial, Magazine, Newsstand, Publisher, publishing

Seems Lois Lane and BoSacks have something in common. Both are convinced that no matter how dark it may seem at the moment, the light will return, and those who see the darkness for what it is will see new...

New Hearst Magazines Pres Wants to Make One Thing Perfectly Clear

29 December 202026 August 2021|Magazine, Print

It’s official. Debi Chirichella, who was serving as acting president of Hearst Magazines, was recently appointed President. And she wants to make one thing perfectly clear: Print remains the backbone of their organization. “For several years,” Debi Chirichella told Samir...

It’s Time to Take Back Control of Our Online Lives

28 December 202028 December 2020|Digital, Print

Around this time last year, we learned the majority of consumers surveyed felt the time they spent on electronic devices could be damaging their health. That was well before 2020 forced so many of us to spend even more time...

Santa Left a Whole Pile of Free Fonts Under the Tree

25 December 202025 December 2020|design

Ho Ho Ho and Happy Holidays. Santa went a little nuts this year and left a whole bunch of free fonts out there for us. Brought to you with help from the elves at dafont.com, this week download the best...

“We Look at the Good and the Bad” as 2020 Draws to a Close

23 December 202026 August 2021|Digital, Magazine, Print

“We’re a completely integrated company with our print businesses and our digital businesses; we don’t have separate editorial groups; we don’t have separate marketing groups. We’re one company. We’re one Reader’s Digest, one Taste of Home, one Family Handyman; the...

IKEA Catalog Closure is Going to Break a Lot of Hearts … and that Matters

22 December 202022 December 2020|Catalog, Print

Last week we learned the iconic IKEA catalog will be no more. I’m still baffled by their decision. Thanks to our current state of digital fatigue and lockdown weariness, many brands right now are reporting less competition and higher response rates for their direct mail, thanks...

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