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IKEA 2021 Takes a Dive into the Gaming World

25 August 202025 August 2020|Catalog, Print

The lines between the gaming world and retail sales are blurring… in the most delightful way. IKEA, long known for their fantastically creative approach to their annual catalog, has partnered with the makers of Nintendo game Animal Crossing: New Horizons...

New Literary Magazine INQUE to Get Inked

25 August 202025 August 2020|Magazine, Print

Dan Crowe and Matt Willey both have extensive experience in magazines. And they both have a love of the long, literary read that is so suited to print. So when the two of them teamed up to launch INQUE Magazine,...

How a 70-year-old Letter Changed Art History

18 August 202018 August 2020|Print

With easy access to nearly unlimited storage space, it’s no surprise that much of the world’s information store is going digital. Yet when it comes to accurately understanding history — of a nation, an industry, or a cultural moment, print...

Cosmo, Paywalls, and Chicken Nugget Math

13 August 202013 August 2020|Digital, Magazine, Print

“ … a mere fraction of your chicken nugget budget.” That’s how Cosmopolitan recently positioned their new Cosmo Unlocked subscription service to readers, according to Kathryn Hopkins in WWD. "For $20 a year, they get the web site, print magazine...

The Importance of Making Something Permanent

13 August 202026 August 2021|Magazine, Print

When author, blogger and social entrepreneur Vanessa Coppes acquired Belle Magazine, she had a mission to bring more compassion and social relevance to the brand’s content. She recently spoke to Samir “Mr. Magazine” Husni on why she chose to take...

How Fashion Mags are Making Magic with their September Issues

11 August 202011 August 2020|Magazine, Print

The September issue: In the publishing world, especially for the fashion industry, it’s generally recognized as the most crucial issue of the year. September issues generally land with a thud, loaded with advertising and extra pages to kick off the...

Read the Friendly Skies… from Home

07 August 202007 August 2020|Magazine, Print

We’ve all heard that publishers need to adapt to their readers’ changing behaviors this year. And we’ve seen many good examples of this. Some publishers have been pivoting their content and coverage in real-time. Others are producing SIPs around the...

The Big Issue Gets a Lesson in Payback for their Good Work

03 August 202003 August 2020|Magazine, Print

The Big Issue has made a name for itself in the publishing world for its commitment to helping the homeless and other vulnerable people in the UK. They do this through their network of vendors, many of whom are homeless...

Toilet Paper, Hand Sanitizer… oh, and the Latest Bestseller

29 July 202010 November 2021|Print

Want to sell more books during a pandemic? One retail chain had a brilliant idea … stack them next to the toilet paper.According to Elizabeth A. Harris writing in the New York Times, books sales at big-box retailers jumped 20%...

Bumble, a Magazine by Nature Lovers for Nature Lovers

28 July 202028 July 2020|Magazine, Print

Not that Bumble, this Bumble. Bumble magazine (not to be confused with Bumble Mag, the print magazine for the Bumble dating app) recently released its fourth issue … with full-on Bambi doe eyes gracing the front cover. The magazine, according...

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