freeportpressd, Author at Freeport Press

This Brand’s Readers are All In on the Joke

10 November 202010 November 2020|Magazine, Print

There has been a lot of news the last few years around reader-funded magazines and publicly driven news, as ad-funded journalism continues to take its lumps. Let’s add The Nib for the win in that regard. Speaking with Stack founder...

The Complete US Patents of Nikola Tesla in an Electrifying New Book

09 November 202009 November 2020|Print

The folks at Kronecker Wallis (their mantra is “We do not know how to, nor do we want to, create a monotonous and characterless product”) are putting together a book containing all of Nikola Tesla’s US patents. And it looks...

Two Free Fonts for a Quieter Day

06 November 202006 November 2020|design

Being online these days is like standing by the side of the tracks while the trains fly by. It’s all you can do to keep your balance and stay out of the line of fire. So we thought we’d step...

COVID-19’s Deep Disruption May Have Permanently Altered the Modern Newsroom

05 November 202026 August 2021|News, Uncategorized

“Deep disruption …” That’s the way Faisal Kim in WNIP describes how COVID-19 reshaped the news publishing industry. And unlike many industries in which the disruptions are likely more short-term, this year may have dealt a deadly blow to the...

Apple’s ITP and Your First-party Customer Data

04 November 202004 November 2020|Advertising, Digital

It’s been three years since Apple launched Safari’s Intelligent Tracking Prevention (ITP) feature, slamming down the lid on the digital cookie jar. "In 2017, Apple released Intelligent Tracking Prevention (ITP) to protect the privacy of Safari users,” explains Michael Yeon...

Urban Hiking Magazine Set to Launch in Australia

03 November 202003 November 2020|Magazine, Print

Australians have long been known for their outdoorsy lifestyle and desire to roam. So this year’s COVID-19 restrictions have been especially hard to take (while they have been highly successful compared to many other countries in containing the virus). Now...

Ad Industry Bracing for a Long Road Ahead

02 November 202002 November 2020|Advertising

In case you were thinking ad revenues might come roaring back any time soon, it’s time for a bit of a reality check. “While free money is being given away through economic stimulus schemes, it isn’t being spent,” writes Seb...

Rethinking Catalogs — and Your Customers — in a Post-COVID World

02 November 202002 November 2020|Catalog, Print

With mail volume down overall, marketers are reporting less competition and higher response rates with their direct mail and catalog campaigns. As more people stay (and shop) at home, each direct mail piece is being seen by more people in...

It’s Time to Reflect on These Historic Fonts

30 October 202030 October 2020|design

Mirror by Igor Kosinsky, a simple sans-serif font, is free for personal and commercial use. Highly legible, its clean lines easily define any message you deliver. It only has one style, but it's enough to make a bold statement. Download...

The Passion and Purpose of Magazines

29 October 202021 July 2021|Advertising, Magazine, Print

Is it too soon to consider messaging and assurances outside of COVID? Elliott Millard, head of strategic planning at Wavemaker doesn't think so."We live in a marketing world where the obsession around relevance has reached saturation in the current Covid-19...

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