freeportpressd, Author at Freeport Press

04 February 201504 February 2015|Advertising, Magazine

We talk a lot about the connected consumer – those people who engage with our brands in print, on their phones, via tablets and through social media – but what do we really know about how they feel about print?...

Is Snapchat About to Jump the Shark?

03 February 201503 February 2015|Apps, content, publishing

Snapchat is about to become a publisher. “Today, the image messaging app announced that it is going to become a new kind of publisher. Publications such as National Geographic, CNN, Vice, and Yahoo, amongst many others, will be pushing content...

Why Anna Jones Chooses Excitement Over Fear

03 February 201503 February 2015|Magazine, Print

[responsive][/responsive]What’s terrifying to some is exhilarating to others, and Anna Jones falls squarely in the latter. Speaking to The Guardian’s Oscar Williams, the Hearst UK CEO waxed bullish on the future of the magazine industry. “It’s one of the most...

What Publishers Can Learn From the Vinyl Comeback

03 February 201503 February 2015|Magazine, Publisher

[responsive][/responsive]It’s been almost two decades since music publishers have seen the kind of vinyl sales that happened last year, up by 52% over the year before. To be sure, notes Chris Sutcliffe in The Media Briefing, a 52% increase in...

Can an Algorithm Design a Typeface?

30 January 201530 January 2015|design

[responsive][/responsive]Can technology replace the creative hand of the font designer? According to Lizzie Plaugic in The Verge, we might be close. “Methods of type design have shifted over the years — from moveable type printing presses to copper plate engraving...

Photoshop: The Bad, the Ugly and The Ridiculous

30 January 201530 January 2015|design

[responsive][/responsive]There has been a lot of discussion in the media lately on Photoshop. Used well, it gives graphic artists an edge in creating stunning images. Used poorly, it presents us with the ability to radically alter our perception of body...

Conde Nast Allows Editors to Work with Advertisers

29 January 201529 January 2015|Advertising, advertorial, content, Magazine

[responsive][/responsive]It’s a sentence we couldn't have imagined ten years ago: “Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images,” writes Michael Sebastian in...