Apps Archives - Page 3 of 4

06 February 201506 February 2015|Apps, design, Magazine

[responsive][/responsive]One of the criticisms we hear of replica digital magazines is that they don’t leverage any of the interactive benefits of digital but simply recreate the print magazine. Readers aren’t loving this solution, and simply reproducing the print magazine cover...

Dropping Tablet Sales a Positive Sign for Print Magazines

04 February 201504 February 2015|Apps, Digital, Magazine

[responsive][/responsive]The shiny new technology was supposed to revolutionize the magazine industry. When Apple introduced the iPad in 2010, magazine apps were positioned as the “next big thing” and most publishers felt compelled to push out replica versions or reimagined titles...

Is Snapchat About to Jump the Shark?

03 February 201503 February 2015|Apps, content, publishing

Snapchat is about to become a publisher. “Today, the image messaging app announced that it is going to become a new kind of publisher. Publications such as National Geographic, CNN, Vice, and Yahoo, amongst many others, will be pushing content...

More on Magzter: Why This Won’t Fly

29 January 201529 January 2015|Apps, Digital, Magazine

[responsive][/responsive]Last week we reported that Magzter would begin offering a Netflix-esque model for magazine titles. Our take was that nobody is going to be the Netflix of the magazine industry, based on tepid consumer demand for digital magazines. D.B. Hebbard...

Why Nobody’s Going to Be the Netflix of Magazines

21 January 201521 January 2015|Apps, Digital, Magazine

Massive and unfettered consumption of digital media is so prevalent it’s spawned its own memes. Binge watching is a thing; it has its own Twitter hashtag. And music fans have become their own station producers with unlimited access to just...

10 Must-Dos to Get Your Magazine App Discovered

20 January 201520 January 2015|Apps, Digital, Magazine

“Everyone who creates a website or launches an app secretly believes the old Field of Dreams quote: ‘If you build it they will come.’ As the digital magazine industry has learned over the past four years, this is not the...

A Funny Thing Happened on the Way to Tablet Magazines

30 September 201430 September 2014|Digital, Magazine

[responsive][/responsive] In the four years since the iPad burst onto the scene, promising an entirely new type of magazine experience, digital magazines have forgotten to evolve. “For the most part, they are magazines that look and navigate like print...

City & Regional Magazines and the Digital Debate

18 September 201426 August 2021|Apps, Digital, Magazine

With print sales slowing or even declining, we might expect city and regional publishers to be looking to digital versions to bolster circulations. And we’d probably find out that many of them are doing no such thing. According to Talking...

Shoppable Images A Great Opportunity to Integrate Digital with Print

16 September 201416 September 2014|Apps, Print

[responsive][/responsive]Online shopping is usually a bit uninspired. While some websites are using video and other distractions to introduce their new lines, the typical purchase experience involves clicking on a lot of pictures laid out in grids. It reduces online shopping...

Soft Tablet Growth Getting Even Softer

10 September 201409 November 2021|Apps, Digital

[responsive][/responsive]Tablets—once hailed as a revolution in mobile tech—have failed to perform. Not only are sales of the devices slowing dramatically, but sales of the content they were supposed to revolutionize are down too. Digital magazine sales are in a major...

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