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7 Ways Regional Publishers are Nailing It
13 June 2016|Magazine, Print
Publishers share their top money-making strategies at a recent industry conference; it’s like a primer for publishing in the new landscape. Regional and city magazines have been a definite bright spot in the publishing landscape recently, with publishers sharing their...
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Is This the Newsstand Plateau?
09 June 2016|Magazine, Newsstand, Print
Recent industry figures show newsstand declines slowing this year; are we about to level off? Seems like the print magazine industry may be catching its collective breath a little bit, as it settles into the new normal and sees newsstand...
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The Ad Force is Strong in This One
31 May 2016|Advertising, Magazine, Print
Regional magazines continue their winning streak, with billions in commerce dollars generated by their print ads. $177 billion: That’s the amount of consumer spending influenced by print ads in regional print magazines, says the CRMA. “Readers of city and/or regional...
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Isn’t It Enough for Indie Mags to be Gorgeous?
08 May 2016|Magazine, Print
Sure, indie mags look, feel and smell great. But what happened to iconoclasm? Are they reading material or collectible objects d’art? Rob Alderson, writing in Magculture, takes a deep dive into the nature of indie magazines and what they bring...
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Solid News on Audience Growth from the MPA
02 May 2016|Magazine
Magazines generate more social engagement than TV, radio, online media and newspapers, and their audience continues to grow. According to the latest reports from the Association of Magazine Media (MPA), magazine brands are enjoying growing audiences and wider reach this...
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Print Media and the Ad-Free Renaissance
28 April 2016|Advertising, Digital, Magazine, Print
The “give-away” culture of digital content is slowly leading publishers to realize they may have gotten it all terribly wrong. As the pendulum swings back to print, publishers seem to be coming to some kind of awakening – rude or...
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20 Top Foodie Magazines
15 April 2016|Magazine, Print
Do not read this article on an empty stomach. Move over Bon Appétit. Make some room on the counter, Real Simple. There’s a new crop of foodie magazines that are redefining the genre…and making us very, very hungry. “Not very...
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Publishing as Contact Sport
28 March 2016|Magazine, Print, Publisher
The industry is alive and kicking; we just have to learn a few new dance steps says one insider who’s making it happen. To the industry as a whole, the recent MagNet figures look bad: Overall sales are down by...
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The Robb Report on Hot Cars and Luxury Buyers
15 March 2016|Magazine, Print
Events and digital content are good business for the publisher, but nothing trumps print for that upscale, engaging experience. The Robb Report has long been known as an upscale magazine, since its beginnings as a magazine covering the collectible automobile...
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Print’s Up; That’s a Fact
14 March 2016|Print
What do transportation equipment, clothing and printing have in common? You might be surprised. Manufacturing industries in general had a rough year in 2015, with the category down 4.3% overall from 2014. Petroleum and coal; leather and allied products; even...
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