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Tap into the Secret Power of Nostalgic Design

05 September 201905 September 2019|design

Nostalgia – the notion of longing – is an essential part of the human condition. It’s also a powerfully effective design strategy, according to Rebecca Gross writing in Canva’s Design Inspiration blog. “The psychological phenomenon of nostalgia is triggered physiologically...

Two Stunning Indie-inspired Magazine Redos

19 March 201919 March 2019|design, Magazine, Print

There’s so much to love about print magazines. The feel of the stock, the smell of the ink, the way a deep read in print draws you in. Part of the standout experiences in print magazines is, of course, the...

Sometimes ALL CAPS is Exactly What You Need

09 November 201809 November 2018|design

All caps has gotten a bad rap as rude or in your face. But let’s face it; sometimes you need to GET THEIR ATTENTION in the design world. And that’s when an all-caps titles font can be just the thing....

Nick and Debby Want to Get Personal

21 September 201821 September 2018|design

We love a good formal font when the occasion calls for it, but sometimes you just want to get a little more personal. So for this week’s Free Font Friday we bring you two typeface families that cozy up nicely...

Why Smaller Magazine Brands are So Darn Positive These Days

25 June 201809 November 2021|Magazine, Print

When Linda Thomas Brooks, President and CEO of the Association of Magazine Media (MPA), opened the 2018 IMAG conference earlier this month in Boston, she had one piece of advice for the brands represented there.“When people accuse you of being...

4 Pro Tips to Maximize the Power of Direct Mail

07 June 201807 June 2018|Advertising, Print

If any of these critical elements are overlooked, you’re probably wasting a lot of time and money. Even in our omnichannel experience, direct mail is often called “the most direct pipeline to consumers.” And there is plenty of innovation going...

Print vs. Digital: How We Really Consume Our Magazines – 2017 edition

29 September 201729 September 2017|Digital, Magazine, Print

UPDATED 2017 STATISTICS 9/29/17 Freeport Press promoted a 14-question survey (added 7 questions vs. 2016 edition) to a variety of magazine readers in the North America - demographics chart below. The survey was open for 3 days in September 2017...

Catch this NYC Type Exhibit this Summer

21 July 201709 November 2021|design, Magazine

Oh wow, have we got a treat for our East Coast typography fans. The New York Times Magazine has put together an exhibit of outstanding typographic examples at the Type Directors Club in NYC. It runs through September 5, according...

DIY Templates the Rules of Design

11 June 201711 June 2017|design

Visual content is a huge component of current marketing practices, and it’s spawned a wealth of templates and DIY options. This shift to “anyone can design” has its drawbacks, to be certain; nothing can really replace the solid skills and...

Raise Your Hands for Type Revivalism in the Digital Age

19 May 201709 November 2021|design

Traditionalists vs. modernists exist in just about every aspect of our culture. Their preferences and beliefs shape their work, their creativity and their careers, often with polarizing effect. This is evident in the world of font design, as this article...

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