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Need: 25 Top Design Books of 2016
06 January 2017|design, Print
One of the great things about this time of year is all the “best of” lists and compilations. Around here, we are suckers for the best magazines, best fonts and best covers. Today, we’ve got another great list: The Best...
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How Smartphones Make Cataloging Better
06 January 2017|Catalog, Print
“[Seventy-seven percent] of smartphone owners still use catalogues to browse proving that integration of all channels is key for success.” This assertion from the folks at Catalogues4Business nicely sums up why, in this age of massive screen time, printed catalogs...
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10 Magazines Every Book Lover Needs
05 January 2017|Magazine, Print
Ramp up your reading game this year with these great titles all about the world of books. For book lovers, keeping up on what’s new and what’s in the pipeline can become an obsession. Fortunately, there are several magazines out...
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A Swing and a Miss for One Catalog
05 January 2017|Catalog, Print
Earlier this month we highlighted two companies who are doubling down on their commitment to print catalogs this year: Land’s End and Restoration Hardware. Execs from both companies talk about the importance of the catalog to drive sales, and are...
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Touchy: The Good Reason Brands are Going Back into Print
04 January 2017|Magazine, Print
It’s the right time to be leveraging the very real and highly lucrative nostalgia market. It’s a trend that’s been getting lots of coverage in the industry press – more and more titles are returning to print after a hiatus...
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The Curiously Tactile World of Monocle’s Tyler Brûlé
04 January 2017|Magazine, Print
"I’m having lunch with a living media dinosaur,” writes Eric Reguly, European bureau chief for The Globe and Daily Metro. “He should be extinct,” Reguly continues. “He believes in print and radio. He has no digital strategy to speak of,...
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Launching Your Brand’s First Magazine? Start Here.
03 January 2017|Magazine, Print
Print magazines for smaller brands are going to be HUGE this year. We’ve got some great tips on getting yours off the ground. If you’ve been paying attention to any of the marketing predictions for this year, you already know...
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The Thoroughly Modern Catalog
03 January 2017|Catalog, Print
Why these well-known companies are putting more resources into their “most powerful marketing tool.” Catalogs -- aren’t they old school? Not a bit. In fact, some companies are staking the bulk of their retail strategy on this thoroughly modern marketing...
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2017: The Year Your Content Does THIS
27 December 2016|Magazine, Marketing, Print
Wondering what your content marketing should look like in 2017? In a word, it better get real. Good marketing content – king, queen, jack and aces of any successful brand strategy – is crucial in the digital age. And this...
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Mediocrity and the Digital Designer: A Call to Arms
21 December 2016|design, Print
“Technology has paved the way for ordinary design, making it harder to create exceptional work.” One of the hallmarks of the digital age is the elimination of barriers. This has resulted, according to Steven Heller writing in Print Magazine, in...
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