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Print & Digital – Happily So Far Together
19 June 2018|Digital, Print
“Both sides were wrong.” That’s the blanket statement recently issued by pseudonymous industry insider D. Eadward Tree. As he explains in a recent Publishing Executive post, the “print is dead” camp and the “digital will never work” side are both...
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The Bliss of Taking a Summer Digital Detox
14 June 2018|Magazine, Print
Travel guide company AFAR has a suggestion for all of us traveling this summer. “Buy a camera. Buy a book. And where you get to where you’re going, talk to people.”  Earlier this spring, AFAR launched their #travelunplugged initiative, in...
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Uber Drives Forward with its Own Print Magazine
12 June 2018|Magazine, Print
Uber, that poster child of paradigm-disrupting digital commerce, has officially launched a beautiful print magazine. “The ride-sharing tech company is launching a magazine in several major cities for drivers and riders titled Vehicle,” writes Maxwell Tani in The Daily Beast....
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4 Pro Tips to Maximize the Power of Direct Mail
07 June 2018|Advertising, Print
If any of these critical elements are overlooked, you’re probably wasting a lot of time and money. Even in our omnichannel experience, direct mail is often called “the most direct pipeline to consumers.”  And there is plenty of innovation going...
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Why Far & Away is our Favorite New Title in a Long Time
07 June 2018|Magazine, Print
What do you get when two iconic publishing brands – National Geographic and the Wall Street Journal – decide to collaborate on a new print title? You get the new magazine Far & Away, a luxury business travel publication that...
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The Hidden Cost in Your Printing Project … Straight from Washington D.C. 
06 June 2018|Paper, Print
Concerned about rising paper costs? You can thank the U.S. government for some of that, according to some truck drivers. The electronic-logging device (ELD) mandate is supposed to protect truckers and make their jobs safer. But some say it’s causing...
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Curling Up with a Good … Screen?
05 June 2018|Print
They are largely digital natives, relying on their electronic devices for a large part of the day. So you might be surprised to learn that when it comes to leisure reading, the millennial generation prefers a good print book. “Young...
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ModMag 2018 – A Celebration of Magazine Creativity
05 June 2018|Magazine, Print
It’s a jungle out there.  The magazine publishing business is a tough place, there’s no doubt about that. Not surprisingly, industry events often focus on the challenges and the strategies necessary to survive. But for Jeremy Leslie, founder of the...
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The Single-Minded Vision of Jo Packham
04 June 2018|Magazine, Print
For Jo Packham, print publishing is in the blood.  “I’m a traditional print girl. I was in book publishing for 30 years,” she explained in an interview with Samir “Mr. Magazine” Husni. “When that ended and I got the opportunity...
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Publishing is “Booming” on the East End Magazine Scene 
31 May 2018|Magazine, Print
Booming. That’s how Keith J. Kelly from the NY Post describes the current publishing scene in the Hampton East End market. Kelly gives a thorough rundown of recent editing shakeups (you’ll need a flowchart to keep track) and provides a...
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