Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Senate Vote Means Net Neutrality May Stay in Place … but Don’t Celebrate Yet
I believe in doing what needs doing -- regardless of things that are out of...
Is This the End of the Agency Ad Model?
According to Troy Young, global president of Hearst Magazines Digital Media, the traditional model of...
How Publishers can Unlock the Potential of their First-party Data
Data. It’s all over the news for one very important reason -- it’s massively valuable. ...
Hello, Magazine Advertising, and Welcome to the 21st Century
It’s easy to blame the fall-off of print advertising on many factors – the rise...
Gen Z and the Increasing Importance of Trust
In just two short years, they will represent 40% of all U.S. consumers, and number...
Now Hear This: Podcasts that are Being Printed as Magazines
Podcasts are great; we can consume them virtually anywhere and on basically any device, so...
Got Headlines? Get Rakesly, One of This Week’s Free Fonts
A few months back we presented a great font in the grotesque category, a design...
Celebrating 50 Years Since the Launch of Avant Garde
It was 50 years ago that Herb Lubalin introduced Avant Garde to the world, at...
Designing a World Where We All Get Enough to Eat – Mold Magazine
“Everyone knows that food magazines are supposed to be full of delicious recipes and gorgeous...
One Space or Two … The Debate Rages 
One space or two after the period?  For some of us in the industry, this...