Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Wake Up Call: Science Says Our Phones are Shortening Our Lives
Modern medicine is a bit of a miracle. Not interested in eating all your veggies?...
Zero to Emotional Connection in 0.3 Seconds
0.3 seconds. That’s the time it takes for physical media to create an emotional connection...
The Real Differences between Copywriters and Art Directors
“…..everybody wants to be an art director…..everybody wants to be a star….” I clearly remember...
Readability for the Win on Free Font Friday
Gorgeous design is one thing; gorgeous font design combined with great readability is quite another....
Educational Publisher Pearson Says Print Textbooks are on the Way Out
The world’s largest educational publisher is making the pivot to “digital-first” and will begin phasing...
Google to Close Incognito Loophole; Publishers Scrambling to Protect Paywalls
Paywall strategies are becoming more popular and effective, as publishers figure out how to monetize...
‘Summer of 69’ Topic of New York Times/Meredith SIP
Meredith Corporation has hit a slew of home runs with recent titles over the past...
How to Engage a Millennial (Hint: Think Catalogs)
Say what you will about Millennials -- and there’s certainly been enough said already, on...
Two Free Fonts to Get You Noticed
Sometimes it’s all about being bold. And this week, we’ve got two great fonts for...
Yes, No and Sort Of – the Complicated World of Personalized Magazines
Personalization, fueled by data-driven digital printing technology, is reinvigorating the direct mail economy. Brands are...