Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Pinterest: The New Way We Window Shop
Are you using Pinterest as part of your social media strategy? “If not, it’s still...
Is Ad Space Enough for Advertisers?
Has the publishing industry inadvertently devalued its own print ad space? Some industry experts think...
4 Tips for New Grads in the Print Industry
Entering any new field as a recent grad is often fraught with fear. Do I...
Publishers: What’s in your Digital Marketing Toolbox?
What the most important elements to a successful digital marketing initiative? Diana Landau of Niche...
Automated Content: A Brilliantly Bad Idea?
We are stumped on this one. According to an article by Andrew Beaujon on Poynter.org,...
How Facebook is Testing Sponsored Posts
Facebook users are really good at ignoring anything that looks like an ad. Even people...
Postal Reg Violations Cost Mailers Millions
Yikes, that’s gotta hurt. Two high-volume postal customers were slapped with multi-million dollar penalties and...
Print: From Disruption to Experimentation and Beyond
CDS Global’s Malcolm Netburn gave the keynote address at the recent IDEAAlliance PRIMEX East conference,...
Regional Interest Magazines Continue Their Hot Streak
Craft beer, good music and magazines: It’s a winning combination for a publishing industry that...
Crain’s Gets This One Wrong
We understand that bad news gets more press, but really, Crain’s New York, you’ve got...