Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

For P&G, Print is Absolutely Critical to Brand Growth
“We need to connect with our consumers and convince them to try our products and...
Harvard Business Review and their Brilliant Throwback Cover
“For people of a certain age and demographic, it evokes a sensory association that is...
More Companies Back Away from Anti-Paper Claims
Facing mounting evidence to the contrary, companies are not so eager to take the “go...
It’s Not Print that’s Dead, It’s Patience
There’s nothing like a dog-eared page to signal real reader engagement. Andy Seibert has seen...
New Book Celebrates the Marketing of the American Automobile
Designed as toss-asides, the humble marketing brochures have been lauded in a new must-have book...
New Dutch Print Magazine is a Truly Beautiful Thing
The publishers explain why a magazine for and about designers really has to be in...
Readers Looking for Real Context and Analysis Turn to News Magazines, not Facebook
They may get the majority of their daily news from social sites and digital feeds,...
The Risk is Real: How Facebook is Destroying Journalism
By walling up readers and luring away advertisers, the platform is putting the Fourth Estate...
Expedia Launched a Print Campaign…and it Worked Like Crazy
The online booking company sees a 20% bump with print ads that are big, beefy...
Design Envy: The Indie Magazines We Wish We’d Designed
Take a closer look at these 10 independent titles that truly embody the relationship between...