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One Space or Two … The Debate Rages 
10 May 2018|design, Editorial
One space or two after the period?  For some of us in the industry, this debate ranks right up there with other major life dilemmas like when to eat that avocado (right now), or whether to meet the employer match...
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The Dodgy Way FB is Ranking News Outlets for Trust
09 May 2018|Social Media
In an effort to reestablish trust and reduce their liability in the fake news mess, Facebook has started ranking news organizations on its platform, boosting them in the news feed according to how trusted they are. But the way they’re...
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Myth Busting the USPS Rate Justifications
08 May 2018|Magazine, USPS
The USPS had done an excellent job of pleading their case for rate increased on periodicals. To the average U.S. consumer, there are several “facts” being bandied about that seem to justify rate increases for the magazine industry. But are...
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Can This Magazine Be Saved?
08 May 2018|Magazine
Is it time to put your magazine out of its misery?  D. Eadward Tree says hold your fire – even if things look bad, you may be better off retooling your business model.  “As if plummeting ad revenue and rising...
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How Finding their Voice Made Food & Wine Magazine Delectable Again
07 May 2018|Magazine, Print
Zach Patton and Clay Dunn are nothing if not passionate.  “…if you only pick up one food magazine this month, we think it should be Food & Wine,” they write in The Kitchn. Why? According to the writers, Food &...
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How NewBeauty is using the Niche Trend to Redefine Mass Market Success
07 May 2018|Magazine, Print
Millennials seem to garner the lion’s share of attention in the magazine world these days. Aside from iconic Baby Boomer brands like AARP and their fantastic print magazine, the newsstand reads like a social media profile of a younger audience...
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Can a Free Font Really Kick You In the Chest? 
04 May 2018|design
We don’t know about that, but this week’s pick will certainly add a punch to your design toolbox. Bold, classic and spare.  That’s the overriding characteristics of this week’s first free font, League Spartan. Designed by The League of Moveable...
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Magazines for Women of Color are Fueling a Beautiful Print Renaissance
03 May 2018|Magazine, Print
“Your little cousin can pick it up, your grandma can pick it up, and see themselves in.” For Zarna Surti, publisher of the newly launched journal Tonal, that’s a key reason why the response to their new title has been...
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E-books Sales, Especially Kid’s Titles, Continue to Fall Off
02 May 2018|Print
The e-book slump continues for traditional publishers.  According to Jim Milliot writing in Publishers Weekly, traditionally published e-books were down 10% in 2017 over 2016 levels.  Milliot cites figures from PubTrack Digital that tracks sales from around 450 publishers, and...
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Journalists See the Tide of Trust Turning Back
01 May 2018|News
Early this year, we saw trust in traditional media bouncing back from its historic low point of a couple of year ago. At the time, we cited the 2018 Edelman Trust Barometer that showed traditional media outlets were indeed regaining...
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