This Pint-Sized Punk is Making Magazine Waves
|,
While it seems a lot of kids his age were playing Fortnite or tormenting the family cat, 10-year-old Arlo Lippiatt created a music fanzine that’s become a cult hit during the UK’s lockdown. “My mum asked what I like to...
continue reading
Traditional Home Once Again Offers Print Subscriptions
|,
A year ago, Meredith Corp. switched their Traditional Home title away from their ad-funded model and toward a consumer-driven newsstand-only model. Now, they are taking the consumer-driven model one step further and relaunching a print subscription for the title.“Starting with...
continue reading
Beat the Heat Wave this Free Font Friday
|
Baby, it’s hot outside. With summer in full swing here in the U.S., we thought you’d enjoy a couple of fonts from a cooler clime … with some decidedly chill design vibes. First is Copenhagen Grotesk Nova from the David...
continue reading
In a Sea of Deception, Membership Models Make Sense
|
Earlier this spring I shared an article from Faisal Kalim in What’s New In Publishing that underscored how membership-based journalism might be the way forward for news media brands struggling in the current climate. With programmatic ad sales dropping during...
continue reading
The Pause that Refreshes… Coke Pulls the Plug on FB Ads
|, ,
Well, add Coca-Cola to the list of brands that have hit pause on their social media advertising. According to Karlene Lukovitz in MediaPost, the beverage brand halted all social media ads at least through July. The same day, “Dockers and...
continue reading
The Facebook Ad Boycott is a Great Opportunity for Publishers
|, ,
For the first half of 2020, Disney was Facebook’s biggest spender, according to Suzanne Vranica in the Wall Street Journal. Now, they’ve quietly and dramatically slashed their spending on social platforms. “In the first half of this year, Disney spent...
continue reading
Subscriptions Up for Dennis Magazine Titles
|,
Looks like the long, good read continues. Dennis Publishing just announced subscription rates across all titles have increased by 9% overall during the lockdown and ongoing pandemic. “Since the beginning of lockdown the number of people subscribing to all Dennis...
continue reading
You’ve Got the Power… to Design with these Two Free Fonts
|
Some days you just need to feel the power; so this week we bring you two strong and powerful fonts to add to your tool belt. First is Neothic, a strong serif all-cap font that features bold lines tempered with...
continue reading
How to Become Essential… to Your Readers and Your Ad Partners
|, ,
If it ain’t broke, don’t fix it. Decent advice when things are humming along smoothly, but what about now, in the midst of a pandemic? Should publishers be looking to fix things, or wait it out? According to Bauer Media’s...
continue reading
The Apple Popup that’s about to Torpedo the Online Ad Industry
|,
Is Apple about to ruin everything for the digital ad agency? Judging by the collective gasp from agencies and marketers during Apple’s recent WWDC2020 Keynote event, something big just happened. That “thing” is the privacy feature announced during the event...
continue reading