March 2016 - Freeport Press

31 March 201631 March 2016|design, Print

At a time when print media was “dying” one illustrator managed to double his income by focusing on his craft and technical innovations. For Kyle T. Webster, the idea of becoming an illustrator wasn’t originally on his radar screen. “I...

Taking Print on the Road, America

31 March 201631 March 2016|Print

Print drives America. That’s the message of a new speaking campaign, and the numbers bear it out. Need any convincing that print is a dominant and vital force in the advertising industry? Just ask Marty Maloney, presenter and driving force...

Introducing the Business Class of Online Content

31 March 201631 March 2016|Digital, Editorial

Dutch company Blendle launches stateside this month, offering publishers a different way to share content and make money…without ads. If Facebook’s Instant Articles is the path to suckerdom, what’s the alternative for publishers balking at the hyperdistribution model? Meet Blendle,...

Why Lower Newsstand Sales is a Different Issue

29 March 201629 March 2016|Magazine, Newsstand, Print

The fate of the newsstand isn’t the same as the fate of print; here’s why the newsstand shouldn’t be used as a symbol of the overall state of print media. Tony Silber, VP of Folio:, wants to make one thing clear: Don’t equate...

Roadkill Hits the Road in Print

29 March 201629 March 2016|Magazine, Print

From YouTube series to a full-fledged print magazine, the guys at Roadkill just keep innovating. “Video is the future and print is as good as dead, right? But if you’re not a fan of that idea, Roadkill is about to...

The Audience-First Movement in Publishing

28 March 201628 March 2016|Magazine, publishing

Forget “digital first” or “print first.” It’s not about you or your platform; it’s about your audience. For the better part of the last decade, it seemed like technology was in the driver’s seat in the publishing industry. Any technological...

Publishing as Contact Sport

28 March 201628 March 2016|Magazine, Print, Publisher

The industry is alive and kicking; we just have to learn a few new dance steps says one insider who’s making it happen. To the industry as a whole, the recent MagNet figures look bad: Overall sales are down by...

Quality Video Creation on a Budget

25 March 201625 March 2016|VIdeo

How a phone and a creative mindset created a film festival darling. YouTube is the third-most-visited website on the planet, with users logging more than four billion video views a day, according to Craig Smith in DMR. And still only...

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