Joe Berger’s got a good rant going. He goes on at length about the need to up the bar on news coverage of the magazine industry in a recent blog... read more →
There’s no argument that we live in tumultuous times. Regardless of your political or social leanings, you’re likely to see something every day that either supports your argument or tries... read more →
When you’re aiming to land those first-time or one-off readers, you have to understand where they’re coming from. John Morthanos goes back years in publishing as a consultant helping niche... read more →
As mass market publishers continue to slip, one company is feeling the newsstand love. Here’s their secret. What does it take to succeed when the distribution model around you is... read more →
It’s not about the single sale; it’s about the subscriptions. D. Eadward Tree is looking to set the record straight on the modern newsstand. “People in Magazine Land love to... read more →
One publisher insists we have too many titles. An industry analyst says that position misses the point entirely. Around here, we like to celebrate new magazine launches; the more titles... read more →
Recent industry figures show newsstand declines slowing this year; are we about to level off? Seems like the print magazine industry may be catching its collective breath a little bit,... read more →
The steeper the subscription discount, the lower the sales at the newsstand. It’s pretty simple logic. But there’s a lot more to it than that. When publishers offer steep discounts... read more →
The trend is clear: Major fashion publishers are going for size. Seems bigger is better in the world of fashion magazines. “With its March 2016 issue, Elle US debuted a... read more →
The fate of the newsstand isn’t the same as the fate of print; here’s why the newsstand shouldn’t be used as a symbol of the overall state of print media. Tony Silber, VP... read more →