Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Glamour UK is Growing Up and Growing Smarter
Glamour UK is now firmly a teenager, and it’s growing up to be quite the...
UK Luxury Mags and the Smell of Money
“[It is] something to do with the sheen of the paper, the way that the...
The Revenge of Analog, Now at a Store Near You
“I just like the feel of a book in my hands!” It’s undeniable; this is...
The Costly Mistake Brand Marketers are Hard-wired to Make
Is there a collective human blind spot when it comes to legacy media? What publishers...
Why Younger Audiences Are Spending More Time with Print Magazines; What Publishers Need to Know
The value of print magazines in building trusted relationships with an audience cannot be matched...
U.S. Publishing and the Nice, Healthy 2015 Bounce
IPA data shows that the U.S. publishing market still ranks as the world’s largest market...
Why Publishers Have a Huge Advantage on Social Media
It’s a mad, mad world out there on the social platforms, but publishers have a...
It’s No Picnic on Social Media
There’s a lot of anger and frustration from marketing execs on social platforms. How’s the...
Yeah, It’s Not Really About Dead Trees
We all know trees die to make paper, right? Well, not really, as Will Glassman...
Point, Click, Advertise
Are these the programmatic ads that actually work? “It’s that time of year again!” notes...