BoSacks’ Annual New Year’s Message Resonates with Hope and Light
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Seems Lois Lane and BoSacks have something in common. Both are convinced that no matter how dark it may seem at the moment, the light will return, and those who see the darkness for what it is will see new...
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Facebook Cries Foul on Behalf of Small Businesses … and it’s Bunk
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When Apple released its 14.3 iOS update in mid-December, it included an awesome feature that makes it easy to see exactly how each app is using your personal data. Facebook wasn’t amused, as Jack Morse noted in Mashable. While consumers reeled trying...
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New Hearst Magazines Pres Wants to Make One Thing Perfectly Clear
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It’s official. Debi Chirichella, who was serving as acting president of Hearst Magazines, was recently appointed President. And she wants to make one thing perfectly clear: Print remains the backbone of their organization. “For several years,” Debi Chirichella told Samir...
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It’s Time to Take Back Control of Our Online Lives
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Around this time last year, we learned the majority of consumers surveyed felt the time they spent on electronic devices could be damaging their health. That was well before 2020 forced so many of us to spend even more time...
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Santa Left a Whole Pile of Free Fonts Under the Tree
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Ho Ho Ho and Happy Holidays. Santa went a little nuts this year and left a whole bunch of free fonts out there for us. Brought to you with help from the elves at dafont.com, this week download the best...
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“We Look at the Good and the Bad” as 2020 Draws to a Close
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“We’re a completely integrated company with our print businesses and our digital businesses; we don’t have separate editorial groups; we don’t have separate marketing groups. We’re one company. We’re one Reader’s Digest, one Taste of Home, one Family Handyman; the...
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IKEA Catalog Closure is Going to Break a Lot of Hearts … and that Matters
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Last week we learned the iconic IKEA catalog will be no more. I’m still baffled by their decision. Thanks to our current state of digital fatigue and lockdown weariness, many brands right now are reporting less competition and higher response rates for their direct mail, thanks...
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The Power of Print Ads in a Digital World
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Even before work became WFH and social interaction turned completely digital, people have longed for tangible elements in our hyper-online landscape. Now, the search for sensory engagement beyond what our screens can offer is even more meaningful. And that could mean...
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5 Facts about the Magazine Industry
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Spring of 2020 looked a bit bleak for the magazine industry; we watched as ad budgets were slashed and photoshoots turned into logistical nightmares. It was a perfect storm that would certainly tax the resilience and innovation of publishers. And...
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Two Fantastic Calligraphy-style Fonts Free this Week
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Maybe it’s the winter storm blanketing the East Coast, or the holiday decorations popping up all over town. Whatever it is, it’s making me grateful for the beauty of the season, and the simple pleasures of things of beauty. So...
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