Free Training on the Art of Good Cover Design
|,
Magazine covers: When done well they are almost magical in their ability to grab hold of readers. Take, for example, the best covers from the recent election season, or these 31 crazy good covers. Designers disagree on any number of...
continue reading
Online Business? Here’s Why You Need Print
|
“Do you operate your business exclusively online? If so, it can be easy to think your marketing budget is best spent on digital promotions,” advises Brian Morris in Business2Community. “Digital marketing should definitely be a major part of your overall...
continue reading
Brand Publishing and a 24:1 ROI 
|,
For companies that are skeptical about the effectiveness of branded print, this case study will shed some light on the power of print titles to grow your business.According to  Jacob Moore of True North Custom, Tampa General Hospital is growing...
continue reading
Publishers Making Bank on Bookazines
|,
Mass market magazine publishers, an in effort to bolster ad revenues and offset sluggish monthly sales at the newsstand, are increasingly turning to special interest publications, with good success. As Chantal Fernandez explains in The Business of Fashion, “publishers are...
continue reading
The Future of Fonts…is HERE
|
“‘Form follows function’ in modernist design and the principle certainly applies to modern fonts,” writes Rebecca Gross in Canva’s DesignSchool blog. “Based on geometric lines and forms, modern fonts are clean, clear, and easy to read; plus with a creative...
continue reading
What’s in Your Seat Pocket?
|,
“A lot of easyJet budget travellers will be surprised to see such a quality product on board. Just hope they appreciate it.” That’s the verdict Alan Geere gives in InPublishing of EasyJet’s inflight magazine. Geere undertook an analysis of several of...
continue reading
Kinfolk and the Long, Slow Read
|, ,
Ah, Kinfolk…the epitome of the lifestyle magazine. When it launched in 2011, founded by a quartet of 20-somethings who embodied a lifestyle that’s now emulated on nearly every Pinterest board on the planet, it set a new standard in indie...
continue reading