How Do We Engage with Cross-Platform Magazines?
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With magazines appearing in so many formats lately -- traditional print, web-based and app -- the question on most publishers’ minds is “which format works best to engage my audience?” To answer that question, IPC Media commissioned a survey of...
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5 Reasons Print is Making a Comeback
And the comeback story of the year goes to: Print magazines! Far from wallowing in the old “demise of print” story, print magazines are hot this year and on pace for almost twice as many launches this year than last,...
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