Why This Week’s Free Font Looks so Familiar
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In type design, it’s all about the nuance, the little differences that set the tone and feel for a font family. This week, our two free font choices are great examples of how subtle changes can make a big impact....
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The Genie is out of the Social Media Bottle
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It wasn’t long ago that people were wondering if social media was okay. It seems like brands had just started coming to terms with misleading video metrics on FB when the whole YouTube scandal hit. Then Twitter fell headlong into...
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A Millennial Debunks Print Industry Assumptions about Millennials
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Jake Jackson is not your typical print industry professional. At just 23 years of age, he’s worked in the industry for two years now and sees a growing problem in the profession. “According to the Bureau of Labor Statistics, the...
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How Your Audience Really Feels about Print & Paper
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In June 2017, a survey of 2,131 US consumers was commissioned by Two Sides and carried out by leading research company Toluna. The survey provides unique insight into how print and paper is viewed, preferred and trusted by consumers in...
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3 Publishers that are Fueling Growth by Repurposing their Assets
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Repurposing content has long been a mantra of the content marketing world. It makes perfect sense; companies spend a lot of resources to create good content. Using that content in as many ways as possible leverages that investment to maximize...
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