March 2017 - Freeport Press

This Week’s Font Friday Features a Little Summer Sunn

31 March 201731 March 2017|design

Our popular font Fridays continue, with two great handwriting fonts this week that are perfect for spring and summer projects. The first is Summer, a handwriting font that comes in six styles and 500+ characters, from the talented hands of...

Can AI Pick Your Next Color Palette?

31 March 201731 March 2017|design

Can a computer really generate a good color palette? Color theory is a massive topic, and good designers can study for years to learn the basics and the millions of nuances of the art and science of color. Now, an...

A New Print Magazine Gives Voice to the Homeless

30 March 201730 March 2017|Magazine, Print

This is amazing. We hear so much about the disenfranchised, the people without a voice in our society. Now one homeless shelter near London, UK is doing something about it … in print. “Providing a voice for people who have...

What Marketers Now Realize about Millennials and Print

30 March 201730 March 2017|Print

You know it’s a thing when the marketing sites are writing about it. That “thing” is the mounds of data being collected that show millennials show a strong preference for print media. “Counterintuitive as it may sound, the more our...

More Big Names Pulling out from YouTube

29 March 201729 March 2017|Advertising, VIdeo

Wal-Mart and Pepsi join other big names that have pulled their ads on YouTube after finding their campaigns were placed alongside offensive videos. YouTube: It’s the Wild, Wild West of video. And it’s been wildly successful at selling ads to...

Women’s Magazines that Aren’t Just For Women

29 March 201710 November 2021|Magazine, Print

It was a pivotal moment for journalism student Joanne Demkiewicz.In early 2013, the University of Missouri journalism student went to hear Esquire writer Mike Sager talk about his new book celebrating young writers. But there was a problem.“I looked around,...

Now Serving: Chef-published Titles in Print

28 March 201728 March 2017|Magazine, Print

Love foodie titles? You just might find your next favorite magazine here. Food always makes for good magazines. And magazines created by the same people who create the food? Amazing. It’s admittedly a tough niche, notes Greg Morabito writing in...

Sorry, Social Media, You Just Can’t Give Us This…

28 March 201728 March 2017|Magazine, Print

We often write about magazines and what they offer – their lean-back reading experience; their escape from the digital world; even the luxuriously tactile feel of the experience. And there’s one aspect of a print magazine that no digital version...

High Noon for the USPS?

27 March 201709 November 2021|USPS

With the exigent price hikes finally removed from USPS rates, business mailers have been enjoying the first postal decrease in a century. The breather, it appears, could soon be over…and mailing professionals are not taking it sitting down.While the temporary...

Daring to Find a Place for Print

27 March 201710 November 2021|Magazine, Print

In an age of disposable, erasable and forgettable content, selling and maintaining print products may have a truly viable place in your revenue stream.“News is disposable and has a lifespan, but niche content focused on other interests and hobbies is...

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