The 10 Biggest Words in Publishing in 2014
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[responsive][/responsive]In an interesting twist to the typical year-end wrap up, Dead Tree Edition gives us the “10 words that summarized what happened to publishing in 2014.” From the political dilly-dallying that lost the USPS its “quorum” to the ongoing debate...
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More Marketers Weigh in on the Value of Print
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As the world went digital, many businesses did too. Yet what did they risk by cutting traditional media out of the loop? “Many people have started using the Internet as their primary source for networking and information,” writes Katherine Halek...
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What the USPS Needs from Congress
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[responsive][/responsive]“Hey, Congress, the Postal Service is scrambling to keep its head above water because you’ve created a helluva mess. Now could you get off your butts and do something more useful than naming post offices?” While it’s not exactly what...
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What Digital Marketers are Saying About Print
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[responsive][/responsive]Credibility, impact, legitimacy – these are just three of the words one digital marketing consultant uses to describe the benefits of print. “Print offers a credibility no other medium can offer,” writes Marjorie Steel in the Grand Rapids Business Journal....
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2014 Was a Hot Year for New Print Titles
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[responsive][/responsive]Let’s just say it. Magazines had a booming good year in 2014 in terms of new titles in the marketplace, says Keith J. Kelly in The New York Post. Kelly cites stats from Samir Husni (aka Mr. Magazine) of the...
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