July 2014 - Page 4 of 4 - Freeport Press

Regional Interest Magazines Continue Their Hot Streak

07 July 201426 August 2021|Magazine, Print

Craft beer, good music and magazines: It’s a winning combination for a publishing industry that is continuing to innovate and launch new titles this year. Seems magazines still have great appeal for readers who want to engage in their local...

Crain’s Gets This One Wrong

07 July 201407 July 2014|Magazine, Print, publishing

We understand that bad news gets more press, but really, Crain’s New York, you’ve got this one completely backwards. Crain’s recent article on the state of the magazine industry is headed by the stark notice that “through June, 27 magazines...

Photoshop CC Features Go Live

04 July 201409 November 2021|design

Design geeks, this one is for you. According to Sandy Hubbard at Print Media Center, the new Photoshop CC (Creative Cloud) updates are going to make it easier to work with fonts, among other things.“Many of our PMC readers are...

Good Gains in Niche Market Magazines in Q1 2014

04 July 201404 July 2014|Magazine, Print

So far so good this year, especially for niche market magazines, according to new ad spend figures compiled by Kantar Media. “The first quarter of 2014 saw good gains in overall ad spending, according to a just released report from...

Native Advertising a Media Credibility Crisis in Waiting

03 July 201426 August 2021|Advertising, advertorial, content

Product placement and “advertorial” content is nothing new, and many think the expansion of these ideas to include embedded content is simply the logical next step. Logical perhaps, but risky, according to some. “Use of ‘embedded’ approaches to advertising and...

Catalogs are Delicious for Gourmet Retailers

03 July 201403 July 2014|Catalog, Print

[responsive][/responsive]To those of us that cover this kind of news, it’s no secret that direct mail catalogs are making a comeback. We’ve seen how catalogs can drive huge ROI, and we’ve shared the stories of high end retailers launching print...

Bad Apples in the Apple Newsstand

02 July 201402 July 2014|Digital, Newsstand

It’s no secret the Apple newsstand is a mess. The lack of maintenance on the part of Apple has been causing headaches for publishers and their readers, to be sure. And now it looks like fraud is becoming an even...

10 Points for Self-Publishing that are Maybe Missing the Point

01 July 201401 July 2014|Magazine

“How do you begin a magazine?” That’s the leading question to this article in YCN.org that aims to help a would-be magazine publisher get going “on the path to publishing success.” We appreciate the encouragement, but think Jeremy Leslie is...

Got Data? Get Results with Marketing Automation

01 July 201401 July 2014|Digital, Marketing

The magazine industry is showing remarkable resilience after the dust-up of the past several years. Industry stats are showing, and predicting, growth in both the overall value of the global magazine market and in ad presence, according to an article...

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