Digital Publishers Killing Off their Pageview Metrics
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“The age of the pageview is coming to an end,” states Ellen Harvey in Publishing Executive.“A pageview can tell a publisher that an individual showed up to its site, but little about what they did once they arrived and the...
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WIRED to Offer Ad-Free Reading…for a Price
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Want to use an ad blocker on their site? It’s gonna cost ya. What’s $1 worth these days? For Conde Nast’s WIRED readers, $1 can mean an online ad-free experience. CN executives are so frustrated by the nearly ubiquitous ad-blocking...
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 A Deeper Look at Paywall Strategies
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Selling a product these days provides much more than simply the revenue from that product. When done properly, it provides invaluable information about the purchaser, data that is often worth far more than the cost of admission. “Publishers launch paywalls...
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Readers Not Loving the Content Treadmill
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The goal is sound: to keep the reader on the site, forestalling their inevitable bounce by feeding a running supply of story after story. To achieve this kind of stickiness, many publishers have incorporated the idea of the “infinite scroll”...
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Catalogers, Are You Making These Big eCommerce Mistakes?
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[responsive][/responsive]We see it a lot: A company puts out a great catalog, then seriously drops the ball making the connection between the mailed piece and the ecommerce process at their website. It’s frustrating and costly, and can be avoided if...
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10 Hot Sites for Website Designers
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Inspiration is a funny thing.Creative professionals never know when, where or how that next big idea might hit, so we are always looking to share resources that might help light the fire. Today we are happy to highlight Adam Ladd’s...
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Over 60 of the Best Responsive WordPress Themes for Magazines
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[responsive][/responsive] With the enormous popularity of mobile devices, it’s critical that websites look good on any platform – desktop, smartphone or tablet. Probably the simplest way to make sure that happens is to start with a pre-made WordPress theme with responsive...
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Why Legacy Brands Need to Leverage Those Algorithms
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[responsive][/responsive]The number of readers that access news via individual brand sites is dropping, according to Davide Ruggiero in Talking New Media. In other words, fewer people are coming to the news site to discover the news, but are discovering the...
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Designers: Get Your Hands on net’s Special Anniversary Issue
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[responsive][/responsive]Are you a working designer looking to hone your craft? Then you have to get your hands on this special issue of net magazine. It’s absolutely loaded with good stuff to know and use. “This issue also marks the 20th...
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Life in the Balance Between Print and Web
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[responsive][/responsive]Elliot Jay Stocks lives and works in the balance between print and web. And a recent interview with Stocks in MagCulture Blog notes that it’s this in-between space that keeps things interesting, and evolving.Stocks is the creative director for Adobe...
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