publishing Archives - Page 9 of 9

12 August 201412 August 2014|Print, publishing

If you read this blog regularly, you know we are big fans (usually) of Dead Tree Edition. The author consistently gives an insider’s perspective on the publishing industry that tends to cut through the clutter with an acerbic and insightful...

Confessions of a Magazine Editor

05 August 201405 August 2014|Magazine, publishing

There is no doubt the magazine industry has changed. Increased pressure from the business side coupled with unceasing demands to compete with digital has created a pressure cooker. But is it really as bad as all that? “Being a magazine...

How to Succeed in Magazines without Really Trying

05 August 201426 August 2021|Magazine, publishing

When the right intern fills the right spot at the right publication, publishing magic can happen. While interns definitely aren’t expected to be experts in their field (yet), the best ones come equipped with a strong desire to learn. Christina...

Why Print Matters to Digital-Only Publishers

19 July 201419 July 2014|Digital, Print, publishing

Most of us might assume that digital-only publishers have little to no stake in the success or failure of printed titles. We might expect them to be blissfully unaffected by physical distribution issues at the newsstand, rising postal rates and...

Rosenberg on Why Print Publishers Should Pivot Back to Print

23 June 201426 August 2021|Digital, Print, Publisher

Print publishers are missing out on a potentially lucrative opportunity by selling their online impressions through digital-only ad buyers, says Ari Rosenberg in MediaPost. He explains his idea through some rather hard to follow math, but the bottom line is...

Prev 1 2 … 7 8 9

Quick Links