New York Times’ Focus on Subscriptions is Massive News for Publishers
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The once heavily ad-based publishing business is altering in radical ways, at a pace that is hard to fathom. So much so that the New York Times is now more driven by subscriptions than by ad sales, according to an article...
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The Financial Times and the Business Model that Works for Print
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A decade ago, John Ridding, CEO of Financial Times Group, made a bold call when asked if print news would still be the significant format in 10 years. “Digital delivery was developing fast, with the disruptors, led by Google and...
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Are News Publishers Chasing a Future that Doesn’t Exist?
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Roger Fidler was used to being laughed at back in the 80s when he predicted the future of news. “It was not quite like Roger had descended from another planet,” a colleague of his once told Washington Post report Michael...
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Hope in the Impossible: Why One Reader Returned to Print News
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“I'm simply fed up with online news sites that provide more clutter and distractions than real content. They load slowly to boot.” That’s the sentiment of Rick Smith, the techwire editor of WRAL in Raleigh, N.C. Smith came to this...
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Keep that Golden Egg-laying Goose Happy
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Pursuing a print strategy with long-term potential makes more sense that focusing on short-term revenue, no matter how tempting that immediate gain looks. News publishers faced with declining newspaper sales have resorted to any number of strategies to keep their...
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Readers Looking for Real Context and Analysis Turn to News Magazines, not Facebook
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They may get the majority of their daily news from social sites and digital feeds, but research shows that consumers need and want something more substantial, with greater context and understanding. And they trust weekly news magazines to provide that...
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The Risk is Real: How Facebook is Destroying Journalism
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By walling up readers and luring away advertisers, the platform is putting the Fourth Estate in dire straits. Traditional journalism faces a risk so severe that some are calling it the end of the Fourth Estate as we know it....
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Rocky Start for Apple News App
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For the 100+ publishers that signed up for the program, the data coming back has a sour taste. “Since it launched last September, Apple Inc.’s News app has attracted more than 100 publishing partners world-wide hoping to capitalize on the...
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Apple News Leaves a Bad Taste for Publishers
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Since the launch of iOS 9, publishers have been less than thrilled with Apple’s news publishing platform. “Underwhelming.” That’s the word used off the record to describe one publisher’s experience with the latest iteration of Apple’s news feed, according to...
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In Distrust we Trust – Part Two
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Digital advertisers haven’t been able to move the needle on digital ad perceptions. Americans’ trust in the news media is at an all-time low, and our trust in digital advertising hasn’t improved a bit over the past two years either....
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