Creativity Archives - Freeport Press

Kudos to Tanner + West for a Dose of Inspiration Today

26 March 202026 March 2020|Marketing

Life is upended, and it’s taken businesses large and small with it. No doubt the way your business operates has changed in many ways. Marketing agency Tanner + West knows this first hand and posted some solid ideas in this...

Digital Devices Have a Concrete Problem

01 June 201601 June 2016|Digital

Using digital devices keeps us from thinking in the abstract and seeing the big picture; what science is learning about our screen time. “You have a glazed look in your eye; stunned, stupefied, anesthetized, lobotomized…” says Zelda Fitzgerald to the...

The Competitive Advantage of Creative Genius

24 June 201524 June 2015|Advertising

Magazines have a keen edge over other forms of media when it comes to creativity and advertising. According to Sue Todd of Magentic, “Publishers have always cared about great content and strong advertising creative plays a significant part in this....

Print as the Platform for Creativity in Advertising

04 December 201404 December 2014|Advertising, design, Print

[responsive][/responsive] It’s #TBT, so we thought we’d revisit a terrific article from last spring, “If Print Dies It’s the End of Creativity in Advertising” by Simon Greasey. In his piece, he gathers thoughts from four of the world’s top designers...

Ten Paradoxical Traits of the Creative Mind

12 September 201412 September 2014|design

[responsive][/responsive]Creativity: In any career, it can mean the difference between adequate and stellar. On a team, it often is the spark for truly game changing paradigm shifts. Yet what is that ineffable quality, and how do you know it when...

5 Must-Watch Videos to Kickstart Your Creativity

29 August 201429 August 2014|design

[responsive][/responsive] We all reach that point now and then in which we feel like our creativity is on hold or bottled up. Shaking ourselves out of those doldrums can be a challenge. If your creative urges need a kick in...

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