June 2019 - Page 3 of 3 - Freeport Press

The Digital Cookie Continues to Crumble in Browser Land

05 June 201905 June 2019|Digital

Apple Safari … Mozilla Firefox … Google Chrome … fans and foes of each have long debated their general merits. Yet today, as consumers are increasingly turned off by intrusive data tracking by the online ad industry, one difference stands...

Once Ad Fraud Hits the Billions Does It Even Register?

04 June 201926 August 2021|Advertising, Digital

It’s finally happened; Jay-Z is officially a billionaire. But his aren’t the only billions making news lately, as the ad industry reels from the massive amount of fraud still being perpetrated. “A new report released Monday by cybersecurity company Cheq...

Golfers, Boaters and Survivors – Print’s the Common Thread for Niche Media Brands

03 June 201903 June 2019|Magazine, Print

What makes a media brand launch an expensive print title when the barriers to entry for digital content are so minuscule? That question was top of mind when Greg Dool of Folio: spoke to three publishers bucking the online-only trend....

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