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What Facebook Really Knows About You
21 March 2018|Social Media
This week was an eye-opener for a lot of folks, with big data, Facebook and Cambridge Analytica making headlines on just about every news outlet. It’s becoming painfully obvious that every move you make on Facebook is being bought and...
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Whatever Happened to TV Guide?
20 March 2018|Magazine, Print
How’s the iconic TV Guide magazine doing these days, now that just about everything we know about television has changed? According to Caysey Welton in Folio:, it’s doing just fine, thanks. “TV Guide’s backstory is a long (and sometimes cringe-worthy)...
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What’s Hearst’s Chief Content Officer Doing on Snapchat?
20 March 2018|Magazine, Print, Social Media
She’s unabashedly pro print; so why is Joanna Coles on Snap’s board of directors? Hearst does magazines. And they are unabashedly pro print when it comes to what’s important to their brands. That leaves some people wondering why the publisher’s...
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Detox from Digital with the #TravelUnplugged Pledge
19 March 2018|Digital, Magazine, Print
We are tethered to our digital devices like never before. One company aims to change that with a digital detox campaign. According to one travel guide publisher, we all spend waaaay to much time on our smartphones and computers: “…...
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This is How You Sell an Ad
19 March 2018|Advertising, Magazine, Print
We talk a lot about the need for publishers to take an active role in educating advertisers about the value of print. We used to almost take it granted that our ad partners understood the “why” behind their ad choices....
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Helvetica, Only Not – One of This Week’s Free Fonts 
16 March 2018|design
When your design project is text-heavy, it’s tempting to go with tried and true Helvetica. But really, we’ve seen it so often it might be nice to mix things up a bit. Try Aileron by Sora Sagano, a Japanese artist...
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Color On — The 51 Best Color Sites for Designers
16 March 2018|design
A big thank you to PrintMag’s Jude Stewart for this list of the 51 Best Color Sites for Designers.  Stewart’s list kicks off with Color Hunt, a site that offers “a curated collection of color schemes for any purpose” in...
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What We Can Glean from the Closing of NME in the UK
15 March 2018|Magazine, Print
The closure of NME magazine, a 70-year-old British title, says something about the magazine industry. According to Mark Sweeney in the Guardian, this news “is the latest warning sign that the shift to digital media is threatening to kill the...
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Search is Back as the Top Referral Source
15 March 2018|Digital, Social Media, Website
Well, this is interesting. According to data from Shareaholic, last year marked a turning point in the search vs. social traffic debate. “After a year fraught with terms like ‘fake news,’ and headlines centering around brand safety issues and extreme...
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On the Rebound from Facebook, Publishers Turn to Pinterest
14 March 2018|Social Media
This year’s sweeping changes to Facebook’s newsfeed have proved to be the final straw in the social platform’s relationship with many magazine media brands. From the publisher’s POV, dealing with yet another algorithm change that will drive even less referral...
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