July 2016 - Page 3 of 3 - Freeport Press

08 July 201608 July 2016|design

These fake magazine covers are all too real…and hilarious. Imagine scanning this headline in the newsstand: “Ask WebMD: This Season’s Hottest New Symptoms.” It’s enough to send a hypochondriac running to Google for sure. This teaser is just part of...

A Dozen Ways to Engage in Print

07 July 201607 July 2016|Print

Let’s get down to the real nitty-gritty and share Mr. Magazine’s practical ways to engage your readers in print. We talk all the time about print’s future and the vital place it has in today’s marketing campaigns. From content marketing...

Can this Relationship Be Saved?

07 July 201607 July 2016|Paper, Print

Is your magazine a one-night stand, a love affair or a long marriage? A new way to look at the reader relationship. Digital changed a lot about our world, but let’s not kid ourselves that it changed everything – like...

Backing Away from the Video Balloon

06 July 201610 November 2021|VIdeo

There’s plenty of hints that the digital video economy isn’t quite as robust as publishers desperately want to believe.By some accounts, 75% or more of all global mobile traffic will be video by the end of this decade, according to...

Politics and the Art Director

05 July 201605 July 2016|design, Magazine

NYTimes Magazine art director speaks on why it’s critical to rein in political bias in cover imagery, especially during a charged election cycle like this one. Most of us understand the idea of journalistic integrity as it relates to written...

It’s 2016: What’s a Magazine?

05 July 201605 July 2016|content, Digital, Magazine, Print

As the magazine media business model continues to evolve, brands push the limits on what they call “magazines.” Where do we draw the line? A magazine by any other name is…still a magazine? Bo Sacks was asking this question back...

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